DXN Digitalfx International, Inc.

Highly Affordable Online Video Tools Give Small to Mid-Sized Businesses the Same Capabilities as Mega Brands LAS VEGAS, March 17 /PRNewswire-FirstCall/ -- DigitalFX International, Inc. (AMEX:DXN), a digital communications company, announced today it has released its enhanced FirstStream Studio that allows small and medium sized business users to send video communications from their own domain name. The Studio is a web-based suite of tools that offers a variety of robust streaming media marketing tools for strengthening client relationships, lowering advertising costs, improving return on investment, and reducing travel costs. The FirstStream suite of services significantly expands the business growth opportunities for the affiliate sales force of Digital FX International. Each new business client increases the revenues for the company and greatly increases the exposure of the capabilities of the Digital FX International business opportunity. The FirstStream Studio, available at http://www.firststream.com/, enables businesses to produce and showcase high-quality streaming video on par with those created for the largest corporations, but at a fraction of the cost. Starting at an affordable $69 a month (no contracts required), the FirstStream Studio provides businesses the ability to stream live -- public, private, or pay-per-view -- webcasts, manage incoming email, reply or create video email, create video on demand content, video podcasts and blogs, upload and store pictures, videos , music, and more. FirstStream solutions are all web-based and hosted by DigitalFX. Therefore, there is no need for the smaller business owner to incur capital costs or hire additional IT staff to manage their streaming video marketing initiatives. Among FirstStream's current users include Iowa Lions Eye Bank, Great Australian Wine Company, Coral Gables Congregational Church, Minnesota State University, Make It Happen Productions, and Visions Realty International. DigitalFX International Chief Executive Officer Craig Ellins said, "FirstStream's point and click solutions are extremely robust and cost-effective. For instance, businesses can conduct live webcasts complete with graphics, polling questions, and interactive chat, with instant archiving for immediate on demand playback. They can also manage all their email with their own domain name and stream video email through that account. With just a few clicks of the mouse, they can even upload their own video assets and transcode them, or convert them, into different media player formats such as Windows Media Player, QuickTime and Flash and post on their company website for a more professional and interactive viewer experience. "The FirstStream Studio offers an affordable all-in-one, robust streaming video platform empowering smaller businesses with video communications that normally would cost them thousands of dollars. No longer is the smaller business owner at a disadvantage against much larger competitors; FirstStream levels the playing field," Ellins said. "For companies marketing products and services, there is nothing that communicates better than a moving, talking picture, whether it's used by a real estate agent touring a home, a car sales associate demonstrating features to a potential buyer, or a clergyman spreading the word of the gospel." Ellins said, "Many businesses have already discovered that video communications provide for uniformity of message, shorter sales cycle and can reduce marketing costs by eliminating the need to mail product samples, mockups, tapes/CDs/DVDs. It even creates the potential for real-time customer feedback and can ease travel expenses." About DigitalFX International, Inc. DigitalFX International (AMEX:DXN) is a creator of digital communications and social networking solutions, as showcased on its social network http://www.helloworld.com/. The company develops and markets proprietary communication and collaboration services, and social networking software applications, including video email, video instant messaging and live webcasting. DigitalFX International, Inc. is democratizing the world of online streaming video and digital media archiving with its flagship product, called The Studio. The Studio is an affordable, cross digital platform web-based solution. Only the DigitalFX Studio brings together all this capability, simply and in one place. For more information about Digital FX please visit us at http://www.digitalfx.com/. 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You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects our current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to our operations, results of operations, growth strategy and liquidity. We assume no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. The safe harbor for forward-looking statements contained in the Securities Litigation Reform Act of 1995 protects companies from liability for their forward looking statements if they comply with the requirements of the Act. DATASOURCE: DigitalFX International, Inc. CONTACT: Alison Simard, Media Relations, Stern & Co., +1-323-650-7117; or Investor Relations, Mike Flanigan or Ted Tackaberry, Communication Initiatives, +1-888-724-0208, , or Corporate Development, Amy Black, Founder and President, +1-702-743-9412 Web site: http://www.digitalfx.com/ http://www.b2i.us/irpass.asp?BzID=1407&to=ea&s=0 http://www.firststream.com/ http://www.helloworld.com/

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