Blue Apron Brings Back Thanksgiving Offering in Time for Holiday Planning
September 30 2021 - 8:00AM
Business Wire
Menu Includes a Variety of Options to Help
Customers Build a Customizable Feast
Blue Apron (NYSE: APRN) is bringing back its popular
Thanksgiving menu available to order starting on October 11, just
in time for the holiday season. The offering includes a wide
variety of options for customers to build a dinner experience that
fits their holiday plans and dietary needs, whether it’s a cozy
dinner for two or a friendsgiving for up to eight, all with the
ease and convenience that comes from cooking with Blue Apron.
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Blue Apron’s Thanksgiving offering is
available to order starting on October 11 through Blue Apron’s
mobile app and website. (Photo: Business Wire)
“Thanksgiving is a holiday that can be filled with great
traditions and delicious meals. When we set out to create this
offering, we balanced a true holiday menu with the uniqueness of
Blue Apron recipes that our customers have come to expect from us,”
said John Adler, Vice President of Culinary. “Our Thanksgiving menu
includes familiar recipes, like cranberry sauce, brussels sprouts
and apple pie, that were elevated with distinctive ingredients and
flavors, including fried rosemary, spicy maple syrup and
garlic-herb butter.”
Customers will have the option to choose the Thanksgiving Feast,
along with Thanksgiving-inspired Premium, vegetarian and Add-on
recipes, all available to purchase through a regular subscription
or on the Blue Apron Market. These recipes can fill a dinner table
with delicious and flexible options, tailoring to a wide range of
tastes and dietary preferences as well as party size.
Blue Apron’s Thanksgiving Feast, which serves six to eight, will
include:
- Savory Butter Roasted Turkey Breast
- Homemade Garlic & Herb Gravy
- Fresh Cranberry Sauce with Ginger & Spicy Maple Syrup
- Roasted Brussels Sprouts with Fried Rosemary & Pumpkin
Seeds
- Brown Butter & Fontina Mashed Potatoes with Romano Cheese
& Chives
- Apple Crumb Pie with Warming Spices & Almonds
Available as part of the Two-Serving or Four-Serving Signature
menu, the Thanksgiving-inspired Premium, vegetarian and Add-on
recipes are:
- Roasted Half Chicken & Herb Gravy with Brown Butter Mashed
Potatoes & Ginger-Glazed Carrots
- Seared Scallops & Walnut-Thyme Breadcrumbs with Butternut
Squash, Brussels Sprouts & Pear
- Butternut Squash & Spinach Risotto with Fried Sage &
Walnuts
- Four Cheese & Truffle Honey Flatbread with Mushrooms &
Kale
- Truffle & Parmesan Knots with Chives
- Roasted Sweet Potatoes with Walnuts, Sage & Brown
Butter
- Flourless Chocolate Cake with Candied Pumpkin Seeds &
Whipped Cream
The Thanksgiving Feast is available for delivery the weeks of
November 8, November 15 and November 22. Blue Apron’s Premium,
vegetarian and Add-on Thanksgiving-inspired recipes are available
for delivery Thanksgiving week. All options can be ordered through
the mobile app and website.
To complete the meal, Blue Apron is also offering Thanksgiving
wine bundles, designed to pair perfectly with each recipe. The
bundles feature classic varietals from full-bodied whites to
decadent reds. Available on the Blue Apron Market, wines can be
purchased in bundles of three and six in both 500ml and 750ml size
bottles.
To learn more about the offering, visit
cook.ba/thanksgiving.
About Blue Apron
Blue Apron’s vision is “better living through better food.”
Launched in 2012, Blue Apron offers fresh, chef-designed recipes
that empower home cooks to embrace their culinary curiosity and
challenge their abilities to see what a difference cooking quality
food can make in their lives. Through its mission to spark
discovery, connection and joy through cooking, Blue Apron
continuously focuses on bringing incredible recipes to its
customers, while minimizing its carbon footprint, reducing food
waste, and promoting diversity and inclusion.
All wine orders are shipped and sold by Blue Apron Wine, Napa,
California.
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Muriel Lussier Blue Apron muriel.lussier@blueapron.com
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