HEXO Corp and REQ Announce Brand Partnership for “Powered By HEXO®” Expansion into United States
May 13 2021 - 6:30AM
HEXO Corp. (“HEXO”, or the “Company”) (TSX: HEXO; NYSE: HEXO) is
pleased to announce its partnership with REQ, a leader in digital
marketing and brand reputation.
As U.S. Agency of Record, REQ will assist HEXO as it continues
to expand its footprint in the U.S. and ramps up to support the
growth initiatives of Truss CBD USA, its joint venture with Molson
Coors, and for potential non-beverage CPG partners with whom the
Company is in ongoing discussions.
"REQ has become well-known for working with some of the world’s
most-recognized brands and companies, and we are thrilled to join
forces with their award-winning team to help accelerate the growth
of our Powered by HEXO® technology and other U.S.-based market
opportunities," said HEXO CEO and co-founder Sébastien
St-Louis.
REQ will evaluate HEXO’s brand presence on- and offline in the
U.S. market and evolve the Powered by HEXO® brand in preparation
for an exciting period of expansion and growth. This engagement
continues REQ’s long history of defining, connecting, and
protecting the world’s most forward-thinking and innovative
brands.
“We have built our reputation around owning what’s next and are
proud to partner with HEXO, who sits at the nexus of technology and
innovation in a market that they are helping to shape,” said REQ
CEO & founder Tripp Donnelly. “We are looking forward to
supporting HEXO as it grows its US operations and brand.”
About HEXO (TSX: HEXO; NYSE: HEXO)
HEXO Corp is an award-winning consumer packaged goods cannabis
company that creates and distributes innovative products to serve
the global cannabis market. The Company serves the Canadian
adult-use markets under its HEXO, HEXO Plus, Up, Original Stash,
and Bake Sale brands and the medical market under HEXO medical
cannabis. For more information, please visit hexocorp.com.
Forward-Looking Statements
This press release contains forward-looking information and
forward-looking statements within the meaning of applicable
securities laws (“forward-looking statements”). Forward-looking
statements are based on certain expectations and assumptions and
are subject to known and unknown risks and uncertainties and other
factors that could cause actual events, results, performance, and
achievements to differ materially from those anticipated in these
forward-looking statements. Forward-looking statements should not
be read as guarantees of future performance or results. Readers are
cautioned not to place undue reliance on these forward-looking
statements, which speak only as of the date of this press release.
The Company disclaims any intention or obligation, except to the
extent required by law, to update or revise any forward-looking
statements as a result of new information or future events, or for
any other reason.
About REQ
A leading digital marketing and brand management company, REQ
outpaces changes in today’s rapidly evolving media landscape by
bringing reputation, advocacy, brand, and business results to new
heights. We deliver a comprehensive suite of solutions and
technologies that define, connect, and protect brands, serving
global companies and leaders in technology, real estate,
healthcare, government, hospitality, retail, and finance. The
company has been named to the Adweek 100, Inc. 500, and Deloitte
Fast 500 lists as one of the fastest growing companies in America,
as well as numerous creative and workplace culture awards. For more
information, visit req.co.
Investor Relations:
invest@HEXO.com
www.hexocorp.com
Media Relations:
(819) 317-0526
media@hexo.com
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