Intrado Digital Media Releases 2019 Benchmark Report for Webcasts and Virtual Events
October 07 2019 - 10:01AM
Intrado, a global leader in technology-enabled services, recently
published its 2019 Benchmark Report for Webcasts and Virtual
Events. The report examined usage of Intrado Studio, the
best-in-class webcasting and streaming technology provided by
Intrado. Data from a sample of over 40,000 customer webcasts and
virtual events over the past 14 months was compiled to showcase
audience trends and to provide customers with best practices using
relevant attendance and engagement analysis.
Highlights from the 2019 Benchmark Report for
Webcasts and Virtual Events include:
- 97 percent of virtual events were
viewed on mobile devices, a three percent increase from 2018
- 79 percent of attendees responded
to polls in live webcasts, a five percent increase from 2018
- 46 minutes was the average view
time of a sixty-minute live webcast
Webcast formats continue to evolve from
traditional audio paired with slides to video-first
experiences—transforming presentations into conversations with the
audience.
“We continue to find ways to collect insights
and drive deeper connections that our customers can immediately act
upon,” said Ben Chodor, President of Intrado Digital Media. “For
example, getting real time feedback during a live webcast through
the use of polls is invaluable in building relationships with your
audience.”
A Media Snippet accompanying this announcement
is available by clicking on the images below:
Topics covered in the report include:
- Registration and attendance data
- Marketing automation and CRM integrations
- Most popular days/times for webcasts and virtual events
- Webcast view time and duration
- Webcast interactivity
- Mobile access and devices
Learn more about the latest webcast and virtual
event benchmarks and trends in the complete report.
About Intrado:
Intrado, formerly West, is an innovative,
cloud-based, global technology partner to clients around the world.
Our solutions connect people and organizations at the right time
and in the right ways, making those mission-critical connections
more relevant, engaging, and actionable - turning Information to
Insight.
Intrado has sales and/or operations in the United States,
Canada, Europe, the Middle East, Asia Pacific, Latin America and
South America. Intrado is controlled by affiliates of certain funds
managed by Apollo Global Management, Inc. (NYSE: APO). For more
information, please call 1-800-841-9000 or visit
www.intrado.com.
At the
Company:
Dave PleissInvestor RelationsIntrado(402)
716-6578DMPleiss@west.com
Apollo Global Management (NYSE:APO)
Historical Stock Chart
From Mar 2024 to Apr 2024
Apollo Global Management (NYSE:APO)
Historical Stock Chart
From Apr 2023 to Apr 2024