Self-Service Innovations in Exstream Empower
Marketers
WATERLOO, Ontario, May 7, 2019 /CNW/ -- OpenText™ (NASDAQ:
OTEX), (TSX: OTEX), a global leader in Enterprise Information
Management (EIM), today announced version 16.6 is generally
available now and will be launched in July
2019 at its annual user conference, OpenText Enterprise
World. Innovations in its market-leading customer communications
management solution, OpenText Exstream, are being previewed at
Document Strategy Forum 2019 (DSF '19). The conference is held
May 7-9 in Anaheim, Calif.
OpenText Exstream 16.6 introduces self-service, browser-based
design, authoring and interactive editing, which helps free
marketing, business and other non-technical users to compose and
edit their own HTML5 templates without technical assistance or
additional coding. Marketers will be able to eliminate process
bottlenecks and save time in creating and deploying high-quality,
responsive and compliant digital communications to customers, while
reducing the burden on enterprise IT departments.
Organizations that rely on Exstream will also benefit from new
customer journey modeling. Users who own the customer journey may
graphically model the creation and delivery steps for all
communications using an intuitive, web-based drag-and-drop visual
interface. Line of business process owners, who have the greatest
understanding of their customers, may now define what type of
outputs to produce, how to deliver those outputs across all
channels and what to do if delivery fails.
"The ability to quickly and effectively communicate with
customers via their preferred digital channels is critical to
marketers responsible for customer experience," said Guy Hellier, Vice President of Product
Management for Customer Experience Management (CEM) at OpenText.
"Demand for technical assistance with digital communication often
outpaces IT resources. With Exstream, business users are able to
design HTML5 responsive communication flows that help them meet
regulatory requirements and accommodate all devices. This enables
faster time to market for new offers, reduces operational costs and
optimizes customer engagement."
Exstream 16.6 innovations will be launched at Enterprise World
in Toronto July 9 - 11. The conference helps businesses
address the power of enterprise information management (EIM) to
gain the information advantage.
OpenText CCM solutions help businesses build better customer
experiences across all touchpoints. Exstream is used by more than
5,000 enterprises worldwide to drive profitable lifetime customer
relationships. Exstream was recognized as a leading CCM
solution in the 2018 Aspire Leaderboard for Customer
Communications.
OpenText will also be showcasing innovations in its Intelligent
Forms Automation solution, OpenText LiquidOfficeTM, and
latest advances in Content Services at DSF '19. These
solutions reflect the company's ongoing commitment to helping
enterprises deliver rich and streamlined digital experiences for
customers.
Engage with OpenText at DSF '19
- Conference attendees can access demos and further information
about Exstream 16.6 and other OpenText innovations at booth 301 at
the DSF '19 exhibit.
- Guy Hellier, Vice President of
Product Management for Customer Experience Management (CEM), will
speak on "Content Analytics: Delivering Intelligent and Connected
Customer Experiences" on Tuesday, May
7, at 1:10 pm.
- Sean Baird, Director of
Documentum Product Marketing, will participate as a panelist in the
session "Tech Panel: The Future of ECM: Content Services vs.
Document Management vs. Collaboration" on Tuesday, May 7 at 10:10
am.
- Mark Jackson, Senior Product
Manager, will speak on "Improving Customer Experience with
Omni-Channel Data Collection and Unified Forms Processing" on
Tuesday, May 7, at 9:10 am. He will also participate as a panelist
in the session "Roundtable: The State of Forms Technology" on
Wednesday, May 8, at 9:10 am.
About OpenText
OpenText, The Information
Company™, enables organizations to gain insight
through market leading information management solutions,
on premises or in the cloud. For more information about OpenText
(NASDAQ: OTEX, TSX: OTEX) visit opentext.com.
Connect with us:
OpenText CEO Mark Barrenechea's blog
Twitter | LinkedIn
Certain statements in this press release may contain words
considered forward-looking statements or information under
applicable securities laws. These statements are based on
OpenText's current expectations, estimates, forecasts and
projections about the operating environment, economies and markets
in which the company operates. These statements are subject to
important assumptions, risks and uncertainties that are difficult
to predict, and the actual outcome may be materially different.
OpenText's assumptions, although considered reasonable by the
company at the date of this press release, may prove to be
inaccurate and consequently its actual results could differ
materially from the expectations set out herein. For additional
information with respect to risks and other factors which could
occur, see OpenText's Annual Report on Form 10-K, Quarterly Reports
on Form 10-Q and other securities filings with the SEC and other
securities regulators. Unless otherwise required by applicable
securities laws, OpenText disclaims any intention or obligations to
update or revise any forward-looking statements, whether as a
result of new information, future events or otherwise.
Copyright © 2019 Open Text. All rights reserved. OpenText is a
trademark or registered trademark of Open Text. The list of
trademarks is not exhaustive of other trademarks. Registered
trademarks, product names, company names, brands and service names
mentioned herein are property of Open Text or other respective
owners.
OTEX-G
View original content to download
multimedia:http://www.prnewswire.com/news-releases/opentext-streamlines-the-way-enterprises-digitally-communicate-with-customers-300844232.html
SOURCE Open Text Corporation