Apple Launches App Development Program to Support Women Entrepreneurs
November 26 2018 - 4:30PM
Business Wire
New Entrepreneur Camp Offers Immersive Technology Lab and More
for Female App Developers who are Founders and Entrepreneurs
Apple® today announced the launch of the all-new Entrepreneur
Camp, a first-of-its-kind initiative designed to create new
opportunities for app-driven businesses owned or led by women
through an intensive technology lab, specialized support and
ongoing mentoring.
To be eligible for the program, applying app-driven businesses
must be female-founded, co-founded or led and have at least one
woman on the development team — as well as a working app or
prototype and desire to leverage Apple technologies to benefit
their mission. The program’s pilot session, beginning in January
2019, is now accepting applications.
“Apple is committed to helping more women assume leadership
roles across the tech sector and beyond,” said Tim Cook, Apple’s
CEO. “We’re proud to help cultivate female leadership in the app
development community with the new Apple Entrepreneur Camp, and
we’re inspired both by the incredible work that’s already
happening, and what’s sure to come.”
“This is a program that matters,” said Gina Bianchini, investor
and founder and CEO of Mighty Networks. “The new Entrepreneur Camp
says Apple wants to invest its expertise in a different, richer,
more diverse range of app developers and product experts in a
meaningful way, and that is a big deal for the industry.”
Entrepreneur Camp will hold sessions on a quarterly basis, with
a cohort of 20 app companies accepted for each round. The pilot
session will include 10 companies.
Once accepted, each company will have the opportunity to send
three attendees to Cupertino, California for a two-week immersive
program at Apple’s campus, including one-on-one code-level
assistance with Apple engineers, sessions on design, technology and
App Store® marketing, as well as ongoing guidance and support from
an Apple Developer representative. Each participating company will
also receive two tickets to the following year's WWDC.
Female entrepreneurs continue to face challenges obtaining
funding, training and support in the VC landscape — receiving $1.9
billion in funding in 2017 compared to $83.1 billion for men.
Despite such obstacles, women-owned businesses are growing more
than two times faster than the US national average, with women-led
tech startups delivering a 35 percent higher return on investment
than tech startups led by men.
For more information on Apple Entrepreneur Camp or to apply,
visit developer.apple.com/entrepeneur-camp.
Apple revolutionized personal technology with the introduction
of the Macintosh in 1984. Today, Apple leads the world in
innovation with iPhone, iPad, Mac, Apple Watch and Apple TV.
Apple’s four software platforms — iOS, macOS, watchOS and tvOS —
provide seamless experiences across all Apple devices and empower
people with breakthrough services including the App Store, Apple
Music, Apple Pay and iCloud. Apple’s more than 100,000 employees
are dedicated to making the best products on earth, and to leaving
the world better than we found it.
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version on businesswire.com: https://www.businesswire.com/news/home/20181126005713/en/
AppleKatie Clark Alsadder,
408-974-9976kclarkalsadder@apple.comStephanie Saffer,
408-974-5160ssaffer@apple.com
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