Award-Winning My Town™ Games Signs Deal with Discovery, Inc. to Release Co-Branded Games
August 06 2018 - 6:00AM
Business Wire
My Town Games, a leading creator of popular digital
“dollhouse-like” games announces a first-of-its-kind partnership
with Discovery Inc.,(DISCA) the global leader in real life
entertainment, to create co-branded games that allow kids to
explore open-ended play.
This co-venture will launch later in the summer as My Town
Discovery, a game recommended for ages 6-12 that features a
virtual world where kids can hang out with their friends and
explore their community - go shopping, see the school they will be
attending in the fall, go to the park, stop for a bite to eat in
the burger shop, play mini games and visit the really cool Science
Discover Museum that My Town designed with Discovery
#mindblown.
My Town Discovery will debut at the App Store and on
Google Play as a 7-day free trial and then game players will have
the option to “join the club” with a monthly subscription fee. An
added benefit to the game is specially-branded Discovery #mindblown
content filled with fascinating facts “did you know…” of special
interest to young learners. Initially there will be no IAPs and
more games and adventures will be added in the coming months.
MY TOWN
My Town Games designs digital dollhouse-like games that promote
creativity and imaginative interactive play for young children all
over the world. Since launching they have built games that have
been downloaded 30 million times in 150+ countries. The company has
offices in Israel, Spain, Romania and the Philippines. My Town
games have won the KIDS FIRST! endorsement, NAPPA Award, Parents’
Choice Fun Pick and Family Choice Award. Visit
http://www.my-town.com.
About Discovery:
Discovery, Inc. (Nasdaq: DISCA, DISCB, DISCK) is a global leader
in real life entertainment, serving a passionate audience of
superfans around the world with content that inspires, informs and
entertains. Discovery delivers over 8,000 hours of original
programming each year and has category leadership across deeply
loved content genres around the world. Available in 220 countries
and territories and 50 languages, Discovery is a platform
innovator, reaching viewers on all screens, including TV Everywhere
products such as the GO portfolio of apps and Discovery Kids Play;
direct-to-consumer streaming services such as Eurosport Player and
Motor Trend OnDemand; digital-first and social content from Group
Nine Media and a strategic alliance with the PGA Tour to create the
Global Home of Golf. Discovery’s portfolio of premium brands
includes Discovery Channel, HGTV, Food Network, TLC, Investigation
Discovery, Travel Channel, Turbo/Velocity, Animal Planet, and
Science Channel, as well as OWN: Oprah Winfrey Network in the U.S.,
Discovery Kids in Latin America, and Eurosport, the leading
provider of locally relevant, premium sports and Home of the
Olympic Games across Europe. For more information, please
visit www.corporate.discovery.com and follow
@DiscoveryIncTV across social platforms.
For more information visit www.my-town.com.
Like us on Facebook at www.facebook.com/mytowngames.
Follow My Town on Twitter at www.twitter.com/mytowngames.
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version on businesswire.com: https://www.businesswire.com/news/home/20180806005059/en/
Andrea Blain Public RelationsAndrea Blain,
847-933-9884andrea@andreablainpr.com
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