Zedge Launches Marketplace Beta for Artists to Monetize Their Creations
December 12 2017 - 8:00AM
Business Wire
Introducing New Content Verticals Including
Augmented Reality Figures
Zedge (NYSE AMERICAN:ZDGE), a leading content platform for
smartphone personalization, today announced the beta release of its
marketplace, Zedge Premium, on iOS.
In addition to the wallpapers and ringtones Zedge fans already
love, Zedge Premium will test Zedge’s users’ appetite for other
content, including songs, videos and 3D-augmented reality figures.
Zedge Premium is designed to offer artists a powerful new way to
promote themselves and their creations to Zedge’s user base, and
earn money while doing so. Artists will be able to choose to make
their creations available for free, or to "lock" them, and earn
money when users unlock them. Users will have a variety of options
for unlocking content, such as watching a video ad, purchasing
print on demand items such as phone cases and t-shirts, or
redeeming Zedge Credits. Users can purchase Zedge Credits in packs,
or can earn them by using the app.
“I am happy that we were able to move quickly and launch the
Zedge Premium beta within three months of completing the Freeform
acquihire,” said Tom Arnoy, CEO and co-founder of Zedge. “Until
now, we have done a solid job meeting the needs of social creators
who have built our impressive catalogue of user-generated content.
Zedge Premium will provide an attractive solution for professionals
and aspiring artists that want to gain exposure to our users and
make money from their handiwork. It will take time for Zedge
Premium to become a meaningful platform for artists and generate
significant revenues, but we expect that, with investment, focus on
continued development and iteration, it will, over the long haul,
yield user and revenue growth by offering a broader portfolio of
new and high quality content.”
Zedge Premium beta is currently available on iTunes and will be
released in Google Play in the next several weeks. You can find
Zedge Premium here - https://itunes.apple.com/app/id1086101495.
Forward Looking Statements
All statements above that are not purely about historical facts,
including, but not limited to, those in which we use the words
“believe,” “anticipate,” “expect,” “plan,” “intend,” “estimate,”
“target” and similar expressions, are forward-looking statements
within the meaning of the Private Securities Litigation Reform Act
of 1995. While these forward-looking statements represent our
current judgment of what may happen in the future, actual results
may differ materially from the results expressed or implied by
these statements due to numerous important factors. Our filings
with the SEC provide detailed information on such statements and
risks, and should be consulted along with this release. To the
extent permitted under applicable law, we assume no obligation to
update any forward-looking statements.
About Zedge
Zedge is a content platform, and global leader in smartphone
personalization, with more than 288 million app installs and 33
million monthly active users. People use Zedge to make their
smartphones more personal; to express their emotions, tastes and
interests using wallpapers, icons, widgets, ringtones and more. The
Zedge platform enables brands, artists and creators to share their
smartphone personalization content with their fans in order to
extend their reach, reinforce their message and gain valuable
insight into how customers interact with their content.
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ZedgeJonathan Reichir@zedge.net
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