Venerable public radio stations leverage
the audio-as-a-service platform to deliver and measure their
celebrated, diverse programming
PITTSBURGH, Aug. 8, 2024
/PRNewswire/ -- SoundStack, the independent audio-as-a-service
(AaaS) company, today announced partnerships with some of the most
esteemed public radio groups in history. KCRW (Los Angeles), WBGO (Newark), KUT (Austin), as well as KUTX, its full-time music
service, will deliver their live streams to millions of listeners
with the SoundStack platform.
"KCRW is excited to join forces with SoundStack as we continue
our commitment to deliver compelling audio that resonates with our
diverse audience," said Tejal
Ajmera, CFO/CSO of KCRW. "This partnership will leverage
SoundStack's expertise in digital media to enhance KCRW's
storytelling capabilities."
In addition to carrying National Public Radio (NPR) programming,
each station produces some of the most unique, renowned shows in
radio, including KCRW's Morning Becomes Eclectic, WBGO's
Jazz Night in America, and
KUT's In Black America.
SoundStack Hosting and Delivery is built to make it easier for
all kinds of audio publishers – radio groups, podcast networks, and
more – to ensure seamless listening experiences for their massive,
loyal audiences. The functionality is rooted in SoundStack Engine,
a content delivery network (CDN) featuring real-time, global audio
orchestration with nine, global points of presence, and an array of
automation for simple streaming management.
Several of the stations will also leverage SoundStack Insights –
including historical/real-time listening data, heat mapping of
listenership around the world, streaming trends to monitor
performance, and more. All of the stations will have direct access
to SoundStack's collaborative solutions engineering and service
teams.
"For WBGO, SoundStack is a gift from the gods of digital
technology," said Steven A.
Williams, President and CEO of WBGO. "From the thorough, and
transparent data insights to the easy accessibility -- SoundStack
provides the perfect bridge to efficient and effective maintenance
and distribution of our digital assets."
"KUT's streaming audience is only getting bigger and broader.
Working with SoundStack helps us reliably reach far beyond our
market," said Todd Callahan,
Technology Director of KUT/KUTX. "The redundancy we added with
SoundStack's CDN ensures our daily news show, the Texas
Standard, can be heard coast-to-coast, and delivers KUTX's
"Austin Music Experience" worldwide. The global real-time streaming
data from Insights is our program director's dashboard
favorite."
"We couldn't be happier to be powering live streaming for many
of the most famous public radio stations in history," said
Jon Stephenson, SoundStack's CEO.
"Everyone knows what a unique and critical role public radio plays
in everyone's lives – I'm proud that these stations have entrusted
us to ensure that their amazing programming continues to enrich so
many people's lives."
About SoundStack
SoundStack is the audio-as-a-service
(AaaS) company for every kind of digital audio business –
podcasters, digital broadcasters, platforms, advertisers and more.
Giving those businesses equal access to big tech that's
easy-to-use, and the ability to connect with any provider across
the market, SoundStack makes audio hosting/delivery, monetization,
and measurement simple and effective for everyone. Fully
independent, the company's team of 70+ audio tech experts is guided
only by what delivers the best results for its 14k+ customers.
SoundStack is headquartered in Pittsburgh with offices around the country,
and is the parent company of Live365.
Visit www.soundstack.com for more info.
Contact:
Scott Klass,
CMO
scott@soundstack.com
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SOURCE SoundStack