Salesloft also recognized as a Sample Vendor
in the GartnerⓇ Hype Cycle™ for Revenue
and Sales Technology, 2024
ATLANTA, July 1, 2024
/PRNewswire/ -- Salesloft, provider of the only Revenue
Orchestration Platform that prioritizes, automates, and recommends
actions to help revenue teams close more business, today announced
that it has been named a Leader in the IDC MarketScape: Worldwide
Revenue Intelligence Platforms 2024 Vendor Assessment (doc #
US52317324, June 2024).
The 2024 IDC MarketScape report evaluated nine providers that
help businesses gather, analyze, and leverage data related to their
revenue-generating activities. Features of a revenue intelligence
platform include (but are not limited to): data integration,
analytics and reporting, automation, predictive analytics,
forecasting, conversational intelligence, deal and opportunity
insights, and real time guidance and notifications. Salesloft was
positioned in the Leaders category.
"We believe being named a leader in the IDC MarketScape:
Worldwide Revenue Intelligence Platforms 2024 Vendor Assessment
further validates that the solutions we are innovating and
delivering to the market provide highly valuable data-backed
insights that allow revenue teams to make better and more informed
decisions," said Salesloft CEO David
Obrand. "Salesloft's revenue intelligence capabilities
simplify the sales process, enabling our customers to close deals
more efficiently and drive consistent and predictable revenue
growth."
"Revenue intelligence platforms have become essential for
go-to-market teams that are looking to transform data into
actionable insights," says Michelle
Morgan, research manager, Sales Force Productivity and
Performance at IDC. "These platforms offer unparalleled insights,
enabling teams to make data-driven decisions, optimize sales
processes, and ultimately drive sustainable growth in today's
competitive market."
Salesloft Recognized by Gartner
Gartner published its
Hype Cycle for Revenue and Sales Technology, 2024* research on
June 17. Gartner Hype Cycles provide
a graphic representation of the maturity and adoption of
technologies and applications, and how they are potentially
relevant to solving real business problems and exploiting new
opportunities.*
According to Gartner, "Revenue and sales technologies have been
fuel-injected by GenAI's arrival, both alone and as an accelerant
for all AI techniques. Sales operations leaders can use this
research to evaluate emerging and evolving technologies that
enhance customer experience and release sellers to high-value
actions."
Salesloft was acknowledged as a Sample Vendor in the latest
Gartner Hype Cycle for Revenue and Sales Technology, 2024 report
for three categories: Generative AI for Sales, Revenue
Intelligence, and Sales Engagement Applications. The report states
that Generative AI for Sales was noted to have a transformational
benefit priority falling under two to five years of mainstream
adoption; Revenue Intelligence was noted to have a moderate benefit
priority falling under two to five years of mainstream adoption;
and Sales Engagement was noted to have a high benefit priority
falling in less than two years of mainstream adoption.
This news comes on the heels of Salesloft's recent launch of its
AI-powered signal-based selling capabilities, which allow customers
to ingest recommended content from Drift, their own proprietary
systems, and third-party systems to deliver a more tailored
end-customer buying experience. The breadth and depth of these
signals – and the intelligence they provide – help customers drive
a more holistic and effective go-to-market motion.
The full IDC MarketScape report is available for IDC clients of
the service here. The Gartner Hype Cycle for Revenue and Sales
Technology, 2024 research is available here (for Gartner
subscribers only).
Disclaimers
*Gartner, Hype Cycle for Revenue and Sales
Technology, 2024, Guy Wood,
Adnan Zijadic, et al., 17 June 2024; Gartner, Research Methodologies,
Hype Cycle.
GARTNER is a registered trademark and service mark of Gartner,
Inc. and/or its affiliates in the U.S. and internationally, and
HYPE CYCLE is a registered trademark of Gartner, Inc. and/or its
affiliates and are used herein with permission. All rights
reserved. Gartner does not endorse any vendor, product or service
depicted in its research publications, and does not advise
technology users to select only those vendors with the highest
ratings or other designation. Gartner research publications consist
of the opinions of Gartner's research organization and should not
be construed as statements of fact. Gartner disclaims all
warranties, expressed or implied, with respect to this research,
including any warranties of merchantability or fitness for a
particular purpose.
About Salesloft
Salesloft helps revenue teams take the
right actions to close every deal with the only platform built
around the sellers' workflow. The Salesloft Revenue Orchestration
Platform aligns revenue teams by prioritizing, automating, and
recommending actions that can improve buyer and customer engagement
throughout the entire buyer journey, driving improved productivity,
and better pipeline efficiency and revenue outcomes. Thousands of
the world's top revenue teams, like those at Google, 3M, IBM, Shopify, Square, and Cisco, drive more
revenue with Salesloft. For more information visit salesloft.com or
follow us on LinkedIn.
About IDC MarketScape
IDC MarketScape vendor
assessment model is designed to provide an overview of the
competitive fitness of ICT (information and
communications technology) suppliers in a given market. The
research methodology utilizes a rigorous scoring methodology based
on both qualitative and quantitative criteria that results in a
single graphical illustration of each vendor's position within a
given market. IDC MarketScape provides a clear framework in which
the product and service offerings, capabilities and strategies, and
current and future market success factors of IT and
telecommunications vendors can be meaningfully compared. The
framework also provides technology buyers with a 360-degree
assessment of the strengths and weaknesses of current and
prospective vendors.
Contacts
Leah Ward
Senior Director of Communications
Leah.ward@salesloft.com
Matter for Salesloft
Salesloft@matternow.com
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SOURCE Salesloft Inc.