PRAIRIE DU SAC, Wis.,
Aug. 10, 2021 /PRNewswire/ -- While
sports drinks are commonly thought of as a way for athletes to
quench their thirst, there is another kind of product that's been
available since the 1970s – Quench® Electrolyte Sports Gum.
With a new formula, look and campaign, Mueller Sports Medicine is announcing a refresh
of the Quench Electrolyte Sports Gum product line.
Packed with electrolytes and bursting with flavor, the new Quench
Electrolyte Sports Gum is a go-to for many athletes.
Packed with electrolytes and bursting with flavor, the new
Quench Electrolyte Sports Gum is a go-to option for many
athletes.
"We know that every athlete is looking for an edge." said
John Cayer, President of
Mueller Sports Medicine. "The New
Quench Electrolyte Sports Gum quickly eliminates dry mouth so each
athlete has an opportunity to achieve the level of performance they
desire. This great-tasting gum helps them reach their new
peak of performance"
The relaunch features a new and improved product that acts fast
to quench the thirst of athletes with more electrolytes, longer
lasting natural flavors and a softer chew. It is
available in variety packs that include fruit punch, grape, orange
and lemon.
A digital advertising campaign will focus on the "Find Your New
Peak" tagline and target athletes by showing the burst you can get
when using Quench to eliminate dry mouth.
Quench Electrolyte Sports Gum offers a unique sports refreshment
experience that many other products can't. It is fast acting,
filled with flavor, easy to pack and convenient to carry.
Quench Electrolyte Sports Gum can be found in stores at Target,
Dick's Sporting Goods, Dunham's Sporting Goods and Scheels and
online at Amazon and QuenchGum.com. It is available in
300-piece tubs, 200-piece buckets, 25-piece boxes and 15-piece
bags.
You can follow Quench gum on Facebook and Instagram at
@quenchgum.
ABOUT MUELLER SPORTS
MEDICINE
Mueller Sports Medicine, Inc.
was founded more than 60 years ago by former University of
Wisconsin basketball player turned
registered pharmacist Curt Mueller
who coined the term "sports medicine." The company was based on
developing better products to protect athletes from injury and
enhance their performance and has expanded into the overall health
and wellness segment for all audiences.
Mueller, which continues to be a family-owned company, was
the first company to offer knee braces with the patented Triaxial
Hinge (U.S. Patent Nos. 4,726,362 and 4,573,455) designed to
properly track the knee joint and provide near-normal motion. Other
products include HydraCinn® fabric, a moisture-management system
that is soft, comfortable, durable and breathable for long term
use, Mueller® Green, an earth-friendly line of braces and supports,
and Mueller® TYPHOON Kinesiology Tape, featuring a revolutionary
wave pattern adhesive that moves with the skin and muscles. Other
brands include Sport Care®, RecoveryCare™, Therm-X, PRO, Thor®,
Omniforce®, PFTape®, Hot Stuff®, Hg80® featuring HydraCinn® fabric,
Stickum™, MTape®, ProStrips®, Athletic Care®, Recoil® and Quench
Electrolyte Sports Gum®.
The extensive line of sports medicine products can be found
in more than 100 countries. www.muellersportsmed.com.
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SOURCE Mueller Sports
Medicine