FAIRFAX, Va., March 30, 2015 /PRNewswire-USNewswire/
-- AHAA: The Voice of Hispanic Marketing announced that
Dominican-American Latin GRAMMY® nominee Leslie Grace will join a distinguished
roster of newsmakers at the 2015 AHAA Annual Conference,
taking place at the Eden Roc Renaissance Hotel in Miami from April 27 to
29. Hosted by Ruben
Leyva, senior vice president, Business Development,
Latin Region, Spain &
Portugal at Sony Music, this
insightful session will explore themes of artistry, music-driven
pop culture, and strategies designed to grow and connect with fan
bases in this digital age.
As an emerging role model, Leslie Grace captures
a new generation of Hispanic consumers with a
fresh, vibrant and youthful approach. In 2014, she
demonstrated her "commercial" appeal as an up and
coming multi-media
superstar after being selected as an ambassador
for Colgate® Optic White® Whiten & Protect. Fresh from
completing production of her second commercial for the brand,
Grace can be seen on
national Spanish television networks in the U.S., as
well as on in-store displays in over 500 Walmart
stores across the nation.
At only 17, Grace became the youngest female artist to reach #1
on Billboard Magazine's "Latin Airplay" chart with her debut single
"Will You Still Love Me Tomorrow," a song that remained on top
radio and popularity charts for over a year. Since then, the now 20
year old has established herself as one of the most successful
female recording artists in Latin music with three #1 hit
singles and several award
nominations, which include the Latin GRAMMY for her
self-titled debut album, three Premio Lo Nuestro, and two Billboard
Latin Music Awards. Her most memorable moments on stage include her
national television debut on Premios Juventud 2012 and her
performance at the 2013 Latin GRAMMY alongside Cirque du Soleil's
Zarkana. Currently, the artist is working on her sophomore album,
scheduled to be released early this summer.
Grace joins a powerful roster of C-Suite leaders and notable
trendsetters of the industry: Brian
Terkelsen, CEO of MediaVest USA; Rick
Gomez, SVP, Marketing, Target; Peter Hall, SVP, Marketing, Heineken
Americas; Jim McNamara, Chairman
of Panamax Films and Pantelion Films; Bob Pittman, Chairman and CEO of iHeartMedia,
Inc.; Emmy®-nominated host of National Geographic Channel's hit
TV series Brain Games
and creator of viral short film series Shots of
Awe, Jason
Silva; Ravi Rajcoomar,
CMO of Six-Speed; Jonathan
Stern, VP/head of business development for Fusion TV;
Jennifer Lukas-Bourgeois, principal,
Ti22 Marketing; and Joe
Jarvis, freelance writer and consultant; Valeria Piaggio, Vice President, Head of
Multicultural Insights, The Futures Company; Monique Manso, Publisher, PEOPLE en
Espanol; Juan Ruiz, Sr.
Multicultural Analyst, Mintel.
To register for the conference, please visit http://ahaa.org .
Follow all conference chatter on Facebook, LinkedIn and Twitter
using the hashtag #thinkahaa.
About AHAA:
Founded in 1996, AHAA: The Voice of Hispanic Marketing is the
national trade organization of all marketing, communications and
media firms with trusted Hispanic expertise.
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SOURCE AHAA: The Voice of Hispanic Marketing