MainConcept Expands Distribution Channel with Sensing Systems, Inc.
November 05 2009 - 8:00AM
PR Newswire (US)
Sensing Systems Becomes the First Company Authorized to Resell
MainConcept(TM) Codec SDK Solutions into the Highly Specialized
Military, Government, and Aerospace Markets AACHEN, Germany, Nov. 5
/PRNewswire-FirstCall/ -- MainConcept GmbH, a wholly-owned
subsidiary of DivX, Inc. (NASDAQ:DIVX) and one of the world's
premier providers of video and audio codecs and software
development kits (SDKs) to the consumer, broadcast and professional
markets, today announced an expansion of its business partnership
with Sensing Systems, Inc. (Sensing). A renowned developer of
digital media management and exploitation software products for the
military, aerospace and government market segments, Sensing is now
authorized to resell and license the entire lineup of
MainConcept(TM) codec SDK solutions to its customers. Previously,
it had integrated MainConcept codecs into its Tungsten Media
Toolkit product to enable fast, high-quality encoding and decoding
of MPEG-2, H.264, and other prevalent video formats. (Logo:
http://www.newscom.com/cgi-bin/prnh/20081124/LA48153LOGO) As the
only company authorized to resell MainConcept codec SDKs to the
military, aerospace and government market segments, Sensing will
provide customers within these highly vertical market segments with
access to MainConcept's vast library of audio and video encoding
and decoding codec products. "We have been thrilled with the depth,
functionality, and performance of MainConcept's decoder and encoder
offerings," said Chad Partridge, Sensing's President. "Their
products complement our software, and we have a long and successful
history of integrating their codecs into our Tungsten Media
Toolkit. We are pleased to further our relationship by establishing
a full reseller agreement with MainConcept." "The global military,
government, and aerospace markets have interested MainConcept for
some time, however we have lacked the right partner to help us gain
market entry," said Dirk Peters, Managing Director and VP Sales
Americas of MainConcept. "With Sensing Systems as our partner,
we're confident we can bring our high quality audio and video
codecs to these exciting markets." About MainConcept MainConcept
GmbH, a wholly owned subsidiary of DivX, Inc. (NASDAQ:DIVX), is one
of the world's premier providers of high-quality audio and video
codec solutions for consumer and professional applications. Many of
the world's best consumer electronics and computer manufacturers,
handheld device makers, and creative software providers rely on
MainConcept embedded codec solutions to deliver a superb audio and
video experience to their customers, in virtually all popular
consumer formats. MainConcept also provides comprehensive encoding
and decoding solutions to the broadcast and professional video
industry in the form of codecs for integration into creative
software suites, as well as complete after-market plug-in solutions
for adding new video format support into popular Non-Linear Editing
(NLE) software packages. MainConcept The Codec People®. About
Sensing Sensing provides products and professional services for the
development of intelligence systems normally involving media
management, conversion, and exploitation. Sensing works with
defense, surveillance, broadcast and related industries to provide
software that adheres to standards, surpasses requirements, and
exhibits superior distributed design and performance. Sensing
leverages its expertise in software development, advanced digital
media processing, and system architecture to provide state of the
art software. Forward-Looking Statements Statements in this press
release that are not strictly historical in nature constitute
"forward-looking statements." Such statements include, but are not
limited to, statements regarding DivX, Inc.'s visibility within the
investment community. Such forward-looking statements involve known
and unknown risks, uncertainties and other factors which may cause
DivX's and MainConcept's actual results to be materially different
from historical results or from any results expressed or implied by
such forward-looking statements. These factors include, but are not
limited to: the risk that customer use of DivX® or MainConcept
technologies may not grow as anticipated; the risk that anticipated
market opportunities may not materialize at expected levels, or at
all; the risk that DivX's and MainConcept's activities may not
result in the growth of profitable revenue; risks and uncertainties
related to the maintenance and strength of the DivX and MainConcept
brands; risks associated with DivX's and MainConcept's ability to
penetrate existing and new markets; risks regarding the effects of
competition; the risk of DivX's and MainConcept's dependence on
their licensees and partners; risks related to the effect of
intellectual property rights claims; and other factors discussed in
the "Risk Factors" section of DivX's most recent report filed with
the Securities and Exchange Commission. All forward-looking
statements are qualified in their entirety by this cautionary
statement. MainConcept and DivX are providing this information as
of the date of this release and do not undertake any obligation to
update any forward-looking statements contained in this release as
a result of new information, future events or otherwise. All
trademarks are the property of their owners and are used for
informational purposes only.
http://www.newscom.com/cgi-bin/prnh/20081124/LA48153LOGO
http://photoarchive.ap.org/ DATASOURCE: MainConcept GmbH CONTACT:
Guido Mueller, MainConcept GmbH, +49 (241) 40108-60,
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