NEW YORK, July 21, 2011 /PRNewswire/ --
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WHAT:
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Complimentary Webinar: "How to
Better Understand Return On Investment for Web Content
Management"
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Web Content Management is a
significant investment that often requires project champions and
decision makers to assess its potential value to their
organization. This webinar will show how to evaluate key return on
investment metrics for WCM, as well as offer insights into the
long-term effectiveness and potential return of true engagement –
the real benefit of WCM.
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The webinar will discuss the
critical positive impact WCM can deliver including:
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- Getting to market more
quickly
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WHO:
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Hosted by SDL
(LSE: SDL), the leading provider
of Global Information Management solutions and Siteworx, an
interactive agency with deep roots in WCM, search and analytics
solutions, and Web strategy.
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Lou Casal, Sr. Director of
Product Marketing at SDL drives key strategic
initiatives ranging from branding, positioning and go-to-market
activities. Casal is a senior marketing professional with more than
12 years experience developing and delivering global enterprise
solutions to the world's most recognized brands.
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Beau Brewer, Director of
Alliances at Siteworx, oversees organizational
relationships with various software partners. His is an expert in
trends, shifts, and points of difference across multiple
complementary software categories, including WCM, enterprise
search, online analytics, e-commerce, and social media.
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WHEN:
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Wednesday, July 27, 2011 at 11
a.m. PDT / 2 p.m. EDT
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WHERE:
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To register for the free
webinar, please visit http://bit.ly/rdNqV8
or click here.
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About SDL
SDL is the leader in Global Information Management. Global
Information Management enables companies to engage with their
customers throughout the customer journey –from brand awareness, to
sales and after-sales support– and across languages, cultures and
channels.
SDL's best-of-breed Web Content Management, eCommerce,
Structured Content and Language Technologies, combined with its
Language Services drive down the cost of content creation,
management, translation and publishing. SDL solutions increase
conversion ratios and customer satisfaction through targeted
information across all customer touch points.
Global industry leaders who rely on SDL include ABN-Amro, Bosch,
Canon, CNH, FICO, GlaxoSmithKline, Hewlett-Packard, KLM, Microsoft,
NetApp, Philips, SAP and Sony. SDL has over 1500 enterprise
customers, has deployed over 170,000 software licenses and provides
access to on-demand portals for 10 million customers per month. It
has a global infrastructure of more than 60 offices in 35
countries. For more information, visit www.sdl.com
About Siteworx
Siteworx is an award-winning interactive agency with
deep roots in Web content management (WCM), search and
analytics solutions, and Web strategy. Through an unparalleled
combination of design and technology expertise, Siteworx helps
interactive marketers, Web strategists and technology leaders
achieve measurable business results. By designing and building
elegant, addictive and enduring Web
and mobile experiences, Siteworx delivers improved online
performance to an impressive roster of clients including NPR, the
American Diabetes Association, National Geographic and U.S. News
& World Report. Siteworx is a Microsoft Gold Certified Partner.
For more information, please visit: www.siteworx.com. Follow
Siteworx on Twitter @Siteworx.
Media Contact:
Rowena Sara
GolinHarris for SDL
Tel. 1-415-318-4376
Email: rsara@golinharris.com
SOURCE SDL