Bango Platform Enables 9Pay Wallet for Google Play Users in Nigeria
November 15 2017 - 5:56AM
Business Wire
Bango enables mobile payments in another
mobile subscriber growth market
Payments leader activates 9mobile’s 9pay
wallet for Google Play users in Nigeria
Bango (AIM:BGO), the mobile payments company, announces that it
has launched operator-billed payments for Google Play users with
9mobile in Nigeria. Through the 9mobile 9pay wallet, customers in
Nigeria can pay for the wealth of media, games, apps and digital
content in Google Play, with one-click, without the need to own a
credit card or bank account.
Nigeria is one of the most mobile-centric countries in the
world. The scale is enormous, with around 150 million
subscribers, a penetration rate of over 80% (GSMA Intelligence,
2017), and more mobile internet users than any other African
country (Business Insider, 2016). 76% of all online traffic
in Nigeria is from mobile devices (Africa Business Communities,
2016). Smartphone adoption is growing, particularly Android which
accounted for over 60% of the mobile Operating System (OS) market
share in Nigeria in 2016 (StatCounter). With the Google Play store
pre-installed on all Android devices, millions of Nigerian
consumers are now able to participate in the m-commerce
experience.
Nigeria is tailor-made for mobile money solutions due to the
combination of a highly unbanked, highly mobile-first population.
Wallets are typically distributed by mobile operators in Africa and
offer consumers a means for making important financial
transactions, including sending and receiving money, paying utility
bills, school fees, wages, topping up air-time and much more. For
many this is their only option, as a result wallets are a highly
adopted payment mechanism.
Adia Sowho, Director of Digital Business at 9mobile
commented: “We are delighted to have added the ability to place
the charge for content and services from Google Play to the 9pay
wallet in Nigeria, in partnership with Bango. This launch is a
significant addition to the value of 9pay wallet for our
customers.”
“With high Android device penetration and a low banked
population, Africa has become a prime market for transformative
mobile payment solutions. Direct Carrier Billing and stored value
systems such as 9mobile 9pay wallet provide a safe, simple
mechanism for increasing access for millions to digital content and
services”, Ray Anderson, Bango CEO commented. “Enabling
9mobile to launch their 9pay wallet as a payment option in Google
Play is an important milestone for Bango, further increasing our
footprint in Africa and enabling millions more consumers to fully
participate in the digital revolution.”
About Bango
Bango is the standard platform chosen by leading global stores
to deliver mobile payments to everyone. As the next billion
consumers adopt their first smartphone and look for universal
payment methods, Bango will be there to unlock the world of apps,
video, music, games and other content that brings those smartphones
to life. Global stores plugging into the Bango Platform include
Amazon (NASDAQ: AMZN), Google (NASDAQ: GOOG), Samsung (005930:
Korea SE) and Microsoft (NASDAQ: MSFT). Bango also partners with
leading payment providers around the world to drive new users and
revenues through its industry-leading mobile payment solutions. For
more information, visit www.bango.com.
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BangoAnil Malhotra, CMOanil@bango.comTel: +44 7710 480 377
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