Over 500,000 Potential Consumers Exposed To EQ Smart Energy Drink
May 14 2009 - 6:00AM
Business Wire
On May 6, 2009, EQ Labs, Inc. (Pink Sheets:EQLB) launched its
internet-based product promotion campaign, issuing a news release
titled, �EQ Labs, Inc. Offers Free Samples of Its Innovative Smart
Energy Drink�.� Based upon site statistics, visitor traffic to the
Company�s corporate web site increased almost one thousand percent
during the twelve hours following the launch of this marketing
campaign. The news release invited readers to visit the company�s
web site and register to receive a free sample of the EQ Smart
Energy Drink� (effervescent) tablets in a three-inch tube that
contains 6 tablets. The free samples were restricted to only the
first 1,000 people to register.
�Needless to say, we received our initial 1,000 requests within
the first few hours after the news release was published,� stated
Chris LaFrinere, the information and technology manager at EQ Labs,
Inc. �This marketing campaign exceeded our expectations, and was
definitely a huge success. The company is making an effort to mail
the tubes of EQ to these individuals within the next 30 days,� he
went on to say.
�During the month of April, we had approximately 84,250 unique
visitors come to our corporate web site, yet, within a matter of
less than twelve hours after the introduction of our free sample
marketing campaign, we experienced over 775,000 hits to our site.
From that traffic, we had over 7,000 visitors actually register at
www.drinkeq.com for the free sample.� LaFrinere continued, �We�ll
have other on-line promotional activities later this summer for
everyone who registers at our site as we introduce three new
flavors and announce new point-of-sale locations. This database of
registered users will enable us to communicate directly to
potential consumers, informing them of upcoming corporate
developments and when EQ becomes available in their geographic
areas.�
About EQ Labs: Headquartered in Las Vegas, NV, EQ Labs,
Inc. manufactures and markets the EQ Smart Energy Drink�, which is
an effervescent tablet that provides an instant energy drink once
added to any beverage. Consisting of a blend of essential vitamins,
a single tablet of EQ Smart Energy Drink� (containing no sugar and
only 5 calories per serving) is the equivalent of one can of any
competing energy drink on the market. EQ is sold in packets of one
single tablet or 3-inch tubes of six tablets, and no refrigeration
is required. A single tablet or 3-inch tube containing six tablets
can be transported in a pocket or purse, and is immediately ready
for use. The company presently distributes its products through
national and regional distributors.
Forward-Looking Statements: This press release contains
forward-looking statements that reflect the company's current
expectation regarding future events. Actual events could differ
materially and substantially from those projected herein and depend
on a number of factors. Certain statements in this release, and
other written or oral statements made by EQ Labs, Inc. are
forward-looking statements within the meaning of Section 27A of the
Securities Act of 1933 and Section 21E of the Securities Exchange
Act of 1934. You should not place undue reliance on forward-looking
statements since they involve known and unknown risks,
uncertainties and other factors which are, in some cases, beyond
the Company's control and which could, and likely will, materially
affect actual results, levels of activity, performance, or
achievements. The Company assumes no obligation to publicly update
or revise these forward-looking statements for any reason, or to
update the reasons actual results could differ materially from
those anticipated in these forward-looking statements, even if new
information becomes available in the future.
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