TORONTO, Nov. 23,
2022 /CNW/ - The Well Told Company Inc. ("Well
Told" or the "Company") (TSXV: WLCO) (FSE: 7HO), the
female-founded wellness company that offers plant-based
supplements, remedies, and other functional wellness products, is
pleased to announce its upcoming launch into Walgreens.
While the exact number of stores and specific SKUs are not yet
determined, Walgreens has indicated they expect to launch the Well
Told brand in Q2 2023. With the addition of Walgreens, Well Told
will be listed in the top three pharmacies in the U.S. despite only
having launched in the U.S. market in December 2021.
By May 2022, Well Told had already
surpassed its 2022 milestone of quadrupling its U.S. points of
distribution. Since then, the Company has added Bartell Drugs, the
Pacific Northwest division of Rite Aid, and 21 in-airport stores to
its list of retailers.
Monica Ruffo, founder and CEO of
Well Told, stated, "We are so thrilled to announce this new
partnership with such a significant U.S. retailer so soon after
announcing our launch into Bartell Drugs and our expansion into new
airports. We are incredibly pleased with our progress and rapid
growth in the U.S. where we are just getting started."
In addition, the Company announces the resignation
of Harjot Singh as a director of the Company. The Company
thanks Mr. Singh for his time and efforts and wishes him well in
his future endeavors.
About The Well Told Company
Inc.
Well Told is a female-founded, emerging plant-based wellness
company that formulates, develops, distributes and sells a variety
of supplements, remedies and other functional wellness products.
Founded by serial entrepreneur and award-winning leader
Monica Ruffo, it was after
undergoing treatment for breast cancer, and deciding to take her
health into her own hands that she discovered the lack of
transparency and availability of clean, plant-based formulations in
the wellness industry. With the mission "Clean wellness for all",
Well Told's products are currently available in over 2,000 stores
across Canada including several
well-known retailers and recently launched in over 1,000 pharmacies
in the U.S. in addition to being available at welltold.com, on
Amazon, and in airports across the U.S.
Neither the TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in the policies of the TSX
Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
Certain statements contained in this press release constitute
"forward-looking information" as such term is defined in
applicable Canadian securities legislation. The words "may",
"would", "could", "should", "potential", "will", "seek",
"intend", "plan", "anticipate", "believe", "estimate", "expect"
and similar expressions as they relate to the Company,
including its launch into Walgreens and the timing of
such launch, are intended to identify forward-looking
information. All statements other than statements of historical
fact may be forward-looking information. Such statements reflect
the Company's current views and intentions with respect to
future events, and current information available to the Company,
and are subject to certain risks, uncertainties and assumptions.
Many factors could cause the actual results, performance or
achievements that may be expressed or implied by such
forward-looking information to vary from those described herein
should one or more of these risks or uncertainties materialize.
Examples of such risk factors include, without limitation: risks
relating to credit, market (including equity, commodity, foreign
exchange and interest rate), liquidity, operational, reputational,
insurance, strategic, regulatory, legal, and environmental
matters; the general business and economic conditions in the
regions in which the Company operates; the ability of the Company
to execute on key priorities; the Company's results of operations
may be difficult to forecast; the Company is a holding company
with its only asset being direct ownership of Well Told Inc.; the
Company's success depends upon the continued strength of its
reputation and brands; disruptions in manufacturing facilities or
losses of site licenses and other qualifications could adversely
affect sales and customer relationships; the Company's success
depends on its ability to continue to enhance products and
develop new products; the Company's suppliers and sources for
materials and inputs may fail to support demand and increasing
raw material costs could adversely affect margins; the Company is
reliant on third parties for shipping and payment processing;
the Company's ability to compete could be negatively impacted if
it is unable to protect its intellectual property rights; the
ability to implement business strategies and pursue business
opportunities; disruptions in or attacks (including
cyber-attacks) on the Company's information technology, internet,
network access or other voice or data communications systems or
services; the evolution of various types of fraud or other
criminal behavior to which the Company is exposed; the failure of
third par-ties to comply with their obligations to the Company
or its affiliates; the impact of new and changes to, or
application of, current laws and regulations; granting of permits
and licenses in a highly regulated business; the overall
difficult litigation environment; increased competition; changes in
foreign currency rates; increased funding costs and market
volatility due to market illiquidity and competition for
funding; the availability of funds and resources to pursue
operations; critical accounting estimates and changes to
accounting standards, policies, and methods used by the Company;
the occurrence of natural and unnatural catastrophic events and
claims resulting from such events; and risks related to COVID-19
including various recommendations, orders and measures of
governmental authorities to try to limit the pandemic, including
travel restrictions, border closures, non-essential business
closures, quarantines, self-isolations, shelters-in-place and
social distancing, disruptions to markets, economic activity,
financing, supply chains and sales channels, and a deterioration
of general economic conditions including a possible national or
global recession; as well as those risk factors discussed or
referred to in the Company's disclosure documents filed with the
securities regulatory authorities in certain provinces of
Canada and available at
www.sedar.com. Should any factor affect the Company in an
unexpected manner, or should assumptions underlying the
forward-looking information prove incorrect, the actual results
or events may differ materially from the results or events
predicted. Any such forward-looking information is expressly
qualified in its entirety by this cautionary statement. Moreover,
the Company does not assume responsibility for the accuracy or
completeness of such forward-looking information. The
forward-looking information included in this press release is
made as of the date of this press release and the Company
undertakes no obligation to publicly update or revise any
forward-looking information, other than as required by
applicable law.
SOURCE The Well Told Company Inc.