PNI Digital Media (TSX:PN)(OTCBB:PNDMF), ("PNI") the leading innovator in online
and in-store digital media solutions for retailers, has been invited to present
at the ROTH Capital Partners 24th Annual Conference. The conference will be held
at the Ritz-Carlton in Laguna Niguel, California on March 12th-14th, 2012.


Kyle Hall, Chief Executive Officer of PNI Digital Media, is scheduled to present
on Wednesday, March 14th at 1:30 p.m. Pacific time, with one-on-one meetings
held throughout the day. Management will discuss the company's core business in
the retail photo market and its new initiatives for business printing and social
stationery.


For more information about the conference or to schedule a one-on-one meeting
with PNI Digital Media, please contact your ROTH Capital Partners representative
or PNI directly at (866) 544-4881 or ir@pnimedia.com.


About Roth Capital Partners 

ROTH Capital Partners, LLC is a relationship-driven investment bank focused on
identifying opportunities for institutional investors in U.S.-listed equity
securities of companies based in the U.S. and China. Headquartered in Newport
Beach, CA, with offices throughout the U.S., Hong Kong and a Shanghai
Representative Office, the employee-owned firm provides analytical research,
trading, capital raising, and business combination advisory services. ROTH seeks
to implement innovative financing strategies to efficiently meet the liquidity
and valuation requirements of both its corporate and institutional investor
clients. For more information, go to www.roth.com.


About PNI Digital Media 

PNI Digital Media operates the PNI Digital Media Platform, which provides
transaction processing and order routing services for major retailers. The PNI
Digital Media Platform connects consumer-ordered digital content, whether from
online, in-store kiosks, desktop software or mobile phones, with retailers that
have on-demand manufacturing capabilities for the production of personalized
products such as photos, photo books, photo calendars, business cards and
stationery. PNI Digital Media successfully generates millions of transactions
each year for retailers and their thousands of locations worldwide.  


Further information on our company can be found at www.pnimedia.com. 

The statements that are not historical facts contained in this release are
forward-looking statements that involve risks and uncertainties. PNI Digital
Media's actual results could differ materially from those expressed or implied
by such forward-looking statements. Factors that could cause or contribute to
such differences include, but are not limited to, changes in technology,
employee retention, inability to deliver on contracts, failure of customers to
continue marketing the online solution, competition, general economic
conditions, foreign exchange and other risks detailed in the Company's annual
report and other filings. Additional information related to the Company can be
found on SEDAR at www.sedar.com and on the SEC'S website at
www.sec.gov/edgar.shtml. The information contained herein is subject to change
without notice. PNI Digital Media shall not be liable for technical or editorial
errors or omissions contained herein. 


PNI Digital Media relies upon litigation protection for "forward-looking"
statements.
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