NEW YORK, Dec. 1, 2020 /PRNewswire/ -- Yext, Inc. (NYSE:
YEXT), the Search Experience Cloud company, today announced the
availability of its Fall '20 Release for general access.
The release introduces several enhancements to the Yext
platform, including the latest algorithm update "Andromeda" and a
milestone language expansion into Japanese for Yext Answers, the
company's revolutionary site search product. Additional upgrades
include more options for implementing Answers, organizing
information in the Yext Knowledge Graph (a brain-like database of
structured facts about a business), and viewing customer
suggestions to business facts from Bing.
"If brands aren't digital-first, they'll easily fall behind and
let their customers down in this unpredictable, rapidly changing
environment," said Marc Ferrentino,
Chief Strategy Officer of Yext. "Our Fall '20 Release is all about
helping businesses and organizations have a best-in-class digital
experience with new tools and features that let them be more nimble
and, in turn, more reliable."
The Fall '20 Release includes the following features:
- Andromeda: Yext's new Andromeda algorithm update makes it
possible for businesses to deploy an Answers site search experience
in Japanese, with the ability to understand complex queries in the
three Japanese character sets (kanji, hiragana, and katakana) and
location-based searches. Andromeda also introduces features like
Semantic Text Search, which makes it easier to surface the most
relevant FAQ based on the intent behind a query, rather than a
keyword or synonym.
- New implementation options: Businesses leveraging Yext
Answers can already embed the search bar directly on their website.
Now, with a new overlay option, brands can also choose to add a
prompt button to the corner of their website that expands into an
Answers experience when clicked. Additionally, a new plugin allows
WordPress users to seamlessly integrate Answers on their websites
built on the WordPress platform.
- Custom sections: When organizing information in the Yext
Knowledge Graph, brands can now reorder and group the fields on
entities based on their preferences. This includes, for example,
having a venue name appear before the date and time of an event, or
uniting venue name, address, latitude, and longitude fields under
one location-themed group.
- Bing Suggestions: Consumers are often a brand's eyes and
ears on the ground, pointing out any inaccuracies about their
digital information like hours of operation or addresses in online
listings. Now, alongside consumer-suggested edits from Google and
Facebook, businesses can also see and act on suggestions from Bing
in the Yext platform if they are located in the United States.
Visit the Fall '20 Release Notes for more information.
The ultimate source for official answers about a business online
should be the business itself. However, when consumers ask
questions on company websites, too often they are left in the dark
with wrong answers. Yext (NYSE: YEXT), the Search Experience Cloud,
solves this problem by organizing a business's facts so it can
provide official answers to consumer questions — wherever people
search. Starting with the company website, then extending across
search engines and voice assistants, businesses around the world,
like T-Mobile, Jaguar Land Rover, BBVA USA, and Kiehl's — as well as organizations
like the U.S. State Department and World Health Organization —
trust Yext to radically improve the search experience on their
websites and across the entire search ecosystem.
Yext's mission is to help businesses and organizations around
the world deliver official answers everywhere people search. Yext
has been named a Best Place to Work by Fortune and Great Place to
Work®, as well as a Best Workplace for Women. Yext is headquartered
in New York City with offices in
Amsterdam, Berlin, Chicago, Dallas, Geneva, London, Miami, Milan,
Paris, San Francisco, Shanghai, Tokyo, and the Washington, D.C. area — and work-from-home
offices all around the world.
CONTACT: Amanda Kontor,
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SOURCE Yext, Inc.