Star Wars' Boosts Other Movies at Box Office
December 28 2015 - 7:20AM
Dow Jones News
Call it Hollywood's Christmas miracle: A weekend on which some
feared the success of "Star Wars" would smother all other releases
instead resulted in an abundance of full stockings.
Walt Disney Co.'s "Star Wars: The Force Awakens" led the box
office with a tremendous $153.5 million, according to studio
estimates. But several other movies enjoyed healthy openings in its
wake, including the comedies "Daddy's Home" from Viacom Inc.'s
Paramount Pictures and "Joy" from 21st Century Fox's Twentieth
Century Fox.
Rather than stealing attention from other releases, it appears
"The Force Awakens" got more people interested in going to the
multiplex, or going back for a different option.
"I am a big believer that what generates box office is people
going to movies and 'Star Wars' has gotten a giant infusion of
people into theaters," said Paramount Pictures Vice Chairman Rob
Moore.
Overall, U.S. and Canadian movie theaters sold $300 million of
tickets, according to Rentrak, easily besting the prior Christmas
record of $269 million set six years ago when the holiday also fell
on a Friday and "Avatar" was on its second weekend in theaters.
The seventh "Star Wars" broke record after record following its
all-time high opening, including Hollywood's biggest ever Monday,
Tuesday, Christmas Day, and second weekend in theaters, as well as
the shortest number of days to gross more than $1 billion
world-wide. "The Force Awakens" has now sold $1.09 billion of
tickets globally, making the $200 million-plus production very
profitable and, more important for Disney, re-establishing "Star
Wars" as a major global franchise.
The all-time biggest domestic gross, $749.8 million for director
James Cameron's 2009 release "Avatar," is now firmly in "The Force
Awakens'" sights. That movie grossed $2.79 billion globally, which
remains reachable for the new "Star Wars" but still not a sure
thing. Whether it hits that mark will depend on large part how the
movie performs in China, where it opens on Jan. 9—and the
science-fiction saga isn't too well-known.
In most other foreign countries, however, international ticket
sales remained strong this weekend, led by the U.K., Germany and
Australia. Grosses remain very good, though not as tremendous, in
developing markets such as Latin America and Russia.
Among other releases, "Daddy's Home," a Will Ferrell-Mark
Wahlberg comedy co-financed by Paramount and Red Granite Pictures,
proved the strongest "Star Wars" alternative, buoyed by its status
as the only family-friendly comedy. It opened to $38.8 million.
"Joy," starring Jennifer Lawrence and directed by David O.
Russell of "American Hustle" fame, overcame mixed reviews to start
its box-office run with a healthy $17.5 million. Fox co-financed
the movie, about the inventor of the Miracle Mop, with Annapurna
Pictures.
Sony Pictures Entertainment's Will Smith drama "Concussion,"
about football-related brain damage, had a decent opening of $11
million despite its somber subject matter.
All of those movies are counting on the fact that many people
are off work and school in the next week to power them to healthy
box-office runs driven by positive word-of-mouth.
The only Christmas flop was a remake of the cult action classic
"Point Break." Released by Time Warner Inc.'s Warner Bros. but
financed by Alcon Entertainment, the $105 million production opened
to a weak $10.2 million. It made its debut earlier in China,
however, where it is has grossed $40 million.
Several movies hoping to score at the Oscars also started their
box-office runs in limited release this weekend. Quentin
Tarantino's "The Hateful Eight," from Weinstein Co., played in 100
theaters that showed the Western on 70 millimeter film, and it
grossed a strong $4.5 million.
"The Revenant," starring Leonardo DiCaprio and directed by last
year's Oscar winner Alejandro Gonzá lez Iñ á rritu, made its debut
in four theaters to $471,000. Its per-theater average of $117,750
is the second highest of the year, behind "Steve Jobs." Fox
released the costly movie, which was financed by New Regency
Pictures and several co-financers.
Paramount's "The Big Short," which already opened in limited
release, expanded nationwide this weekend and took in a solid $10.5
million.
Write to Ben Fritz at ben.fritz@wsj.com
(END) Dow Jones Newswires
December 28, 2015 07:05 ET (12:05 GMT)
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