Vans Powers Up with a New Nintendo Collection!
June 01 2016 - 9:00AM
Business Wire
Vans and Nintendo Team Up for the Ultimate
Adventure in Footwear and Apparel
Gamers, it’s time to power up as Vans and Nintendo, the ultimate
two-player partnership, unveil an extensive collection of footwear,
apparel and accessories celebrating the early days of video games.
Vans presents exclusive graphic prints using 8-bit inspired artwork
and characters from Super Mario Bros., Duck Hunt, Donkey Kong and
The Legend of Zelda, as well as an assortment inspired by
Nintendo’s first console, the Nintendo Entertainment System (NES).
Set to release June 3, this coveted collection will be available in
adults and children’s sizing, making it ideal for Vans and Nintendo
fans of all generations.
This Smart News Release features multimedia.
View the full release here:
http://www.businesswire.com/news/home/20160601005511/en/
Vans and Nintendo Team Up for the
Ultimate Adventure in Footwear and Apparel (Photo: Business
Wire)
The Vans x Nintendo Classic footwear assortment kicks off with
four variations of the Authentic silhouette. Travel to the Mushroom
Kingdom for the first colorway, the Super Mario Bros. Tie-Dye,
which showcases an all-over character print of Mario alongside
several “power-ups” and the villainous Goomba over an 8-bit tie-dye
pattern. A second color-up features the original damsel in
distress, Princess Peach, awaiting rescue from her brave hero. Duck
Hunt comes to life atop a digi-camo backdrop featuring the hunting
dog and flying duck, and the final execution of the Authentic is an
ode to Donkey Kong and incorporates imagery from its first level to
present the title character in a unique floral arrangement. Vans’
iconic lace-free silhouette, the Classic Slip-On, appears in the
sneaker lineup with graphics and quotes from The Legend of Zelda. A
Sidestriped trio of the Sk8-Hi, Old Skool and Sk8-Hi Slim for women
pay homage to the NES with prints and colors inspired by the
console. Lace-up styles are trimmed with special details, including
Nintendo game logos on the tongue label and NES controller lace
caplets. For the greatest feature, kick up your heels to reveal
Vans iconic waffle sole printed with ‘Game Over!’
To present a throwback-styled, head-to-toe look, the Vans x
Nintendo collaboration extends into apparel and accessory items for
men and women. Co-branded tees, backpacks, bags, socks and hats are
offered in prints that tie back to the Classic footwear.
Vans invites the newest generation to join in on the fun with
sneaker styles sized down to youth and toddler fits. Tiny tykes can
get their hands on patterns designed just for kids with characters
from Mario Kart and Super Mario across the Sk8-Hi Zip, Classic
Slip-on and Authentic.
The Vans x Nintendo collection is available to all gamers around
the world with the collection available this Friday in the US and
at international retailers throughout the month. Travel through a
warp zone and visit vans.com/Nintendo to shop or find a store near
you.
#VansxNintendo
About Vans
Vans®, a VF Corporation (NYSE: VFC) brand, is the original
action sports footwear, apparel and accessories brand. Vans
authentic collections are sold globally in more than 75 countries
through a network of subsidiaries, distributors and international
offices. Vans also owns and operates nearly 600 retail locations
around the world. The Vans brand promotes the action sports
lifestyle, youth culture and creative self-expression through the
support of athletes, musicians and artists and through progressive
events and platforms such as the Vans Triple Crown of Surfing®, the
Vans U.S. Open of Surfing, Vans Pool Party, Vans Custom
Culture, Vans Warped Tour®, and Vans’ cultural hub and
international music venue, the House of Vans.
About Nintendo: The worldwide pioneer in the creation of
interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan,
manufactures and markets hardware and software for its Wii U™ and
Wii™ home consoles, and Nintendo 3DS™ and Nintendo DS™ families of
portable systems. Since 1983, when it launched the Nintendo
Entertainment System™, Nintendo has sold more than 4.4 billion
video games and more than 693 million hardware units globally,
including the current-generation Wii U, Nintendo 3DS and Nintendo
3DS XL, as well as the Game Boy™, Game Boy Advance, Nintendo DS,
Nintendo DSi™ and Nintendo DSi XL™, Super NES™, Nintendo 64™,
Nintendo GameCube™ and Wii systems. It has also created industry
icons that have become well-known, household names such as Mario™,
Donkey Kong™, Metroid™, Zelda™ and Pokémon™. A wholly owned
subsidiary, Nintendo of America Inc., based in Redmond, Wash.,
serves as headquarters for Nintendo’s operations in the Western
Hemisphere. For more information about Nintendo, please visit the
company’s website at http://www.nintendo.com.
Note to editors: Nintendo press materials are available at
http://press.nintendo.com, a password-protected site. To obtain a
login, please register on the site.
Vans, “Off The Wall” Since ’66
www.vans.comyoutube.com/vansinstagram.com/vansfacebook.com/vanstwitter.com/vans_66vans.tumblr.com
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version on businesswire.com: http://www.businesswire.com/news/home/20160601005511/en/
For VansMichelle Corona,
714-889-6744Michelle_Corona@vfc.comorGolin for
NintendoGretchen Higgins, 212-373-6014ghiggins@golin.com
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