CFI Group Selects Medallia to Deliver Exceptional Digital Experiences to Citizens
February 18 2020 - 8:00AM
Business Wire
World-Class Experience Management Cloud
Technology to Manage Digital Experiences Across 10 Government
Websites in Six Agencies
Medallia, Inc. (NYSE: MDLA), the global leader in experience
management, today announced that CFI Group has partnered with
Medallia to provide 10 websites across six federal agencies the
power to understand in-the-moment digital user experiences and take
intelligent action to improve them.
“We are thrilled to be partnering with Medallia and leveraging
their world-class experience management technology in concert with
CFI’s science-based analytics to ensure our government agency
clients and their websites are delivering the best possible digital
experiences to citizens,” said Sheri Petras, chief executive
officer for CFI. “Our methodology has been recognized by the
Federal government as the gold standard for measuring customer
experience for over 20 years, and we look forward to working with
Medallia to uphold that standard well into the future.”
“Citizens around the globe are now expecting the same level of
experiences from government agencies they demand from commercial
entities. Medallia is pleased to be partnered with CFI to empower
agencies to better understand the experiences they provide on their
websites and have the insights they need to take intelligent action
and continually improve those experiences,” said Brian Michael,
vice president and general manager of public sector for
Medallia.
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About Medallia
Medallia (NYSE: MDLA) is the pioneer and market leader in
Experience Management. Medallia’s award-winning SaaS platform, the
Medallia Experience Cloud, leads the market in the understanding
and management of experience for customers, employees and citizens.
Medallia captures experience signals created on daily journeys in
person, digital and IoT interactions and applies proprietary AI
technology to reveal personalized and predictive insights that can
drive action with tremendous business results. Using Medallia
Experience Cloud, customers can reduce churn, turn detractors into
promoters and buyers, and create in-the-moment cross-sell and
up-sell opportunities, providing clear and potent returns on
investment. www.medallia.com
© 2020 Medallia, Inc. All rights reserved. Medallia®, the
Medallia logo, and the names and marks associated with Medallia’s
products are trademarks of Medallia. All other trademarks are the
property of their respective owners.
About CFI Group
Since 1988, CFI Group has delivered customer experience
measurement and business insights from its Ann Arbor, Michigan
headquarters and a network of global offices. As founding partner
of the American Customer Satisfaction Index (ACSI), CFI Group is
the only company within the United States licensed to apply
customized ACSI methodology in the federal government. Using top
research experts and patented technology, CFI Group helps agencies
improve the citizen experience with the federal government.
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