Kellogg Offers New Pop-Tarts Flavors - Analyst Blog
May 14 2013 - 8:20AM
Zacks
The leading producer of cereals in the world, Kellogg
Company (K) recently introduced new flavors of Pop-Tarts.
The new Pop-Tarts Gone Nutty! comes in two flavors, Peanut Butter
and Frosted Chocolate Peanut Butter.
Peanut Butter Pop-Tarts contains real peanut butter at the
center and has sugar crystals on the outside. Peanut butter is a
very popular flavor and is expected to appeal to teens. On the
other hand, Frosted Chocolate Peanut Butter contains chocolate
pastry crust and sweet frosting.
Kellogg has a solid portfolio of products with a strong brand
identity. Pop Tarts, being one of the important brands of Kellogg,
is likely to benefit from the introduction of new flavors.
These products offer easy breakfast options and contain the
goodness of peanuts. Pop-Tarts Gone Nutty! meets the continuous
demand for new flavors. These products particularly capitalize on
the increasing awareness about the importance of breakfast as the
first meal of the day.
Kellogg has always focused on brand building through product
innovation and improved product mix through optimal price/mix
combinations. These efforts help drive market share gains and
consistent growth in sales and earnings over the long term. Growth
in 2013 is also expected to be achieved on the back of higher
advertising investments and consumer promotions and solid
innovation launches.
Kellogg carries a Zacks Rank #3 (Hold).
Some other consumer staple stocks that are worth a look include
Flower Foods Inc. (FLO) carrying a Zacks
Rank #1 (Strong Buy) and H. J. Heinz Company (HNZ)
and J&J Snack Foods Corp. (JJSF) holding a
Zacks Rank #2 (Buy).
FLOWERS FOODS (FLO): Free Stock Analysis Report
HEINZ (HJ) CO (HNZ): Free Stock Analysis Report
J&J SNACK FOODS (JJSF): Free Stock Analysis Report
KELLOGG CO (K): Free Stock Analysis Report
To read this article on Zacks.com click here.
Zacks Investment Research
Heinz H J (NYSE:HNZ)
Historical Stock Chart
From Jun 2024 to Jul 2024
Heinz H J (NYSE:HNZ)
Historical Stock Chart
From Jul 2023 to Jul 2024