BERKELEY, Calif., Feb. 1, 2016 /PRNewswire/ -- Today, Annie's,
Inc. announced the availability of a new line of Organic Whole Milk
Yogurt in three delicious varieties, including Berry Patch, Summer
Strawberry and Very Vanilla. Annie's Organic Whole Milk
Yogurt fills the need for parents in search of kid-friendly, whole
milk yogurt options for little ones.
"We know the yogurt category is a crowded space, but there are
also very few kid-friendly organic whole milk options, which we
know is a growing trend among consumers," said John Foraker, Annie's President. "When we tested
our consumers, more than eighty percent said they are interested in
whole milk options.i We can't wait for them to try
this."
Made with the goodness of Annie's ingredient promise, Annie's
Organic Whole Milk Yogurts are made with simple, real ingredients
like organic whole milk and real fruit, but without GMOs,
artificial flavors, synthetic colors, preservatives or high
fructose corn syrup. Ideal for breakfast on-the-go, easy
lunch-packing and snacking, each variety is sold by the 4-pack with
4oz single-serve cups with an SRP of $3.29 at retailers
nationwide. The new line is also available in Organic Grass Fed
Whole Milk varieties at select natural retailers nationwide with an
SRP of $3.99 per pack.
About Annie's
Annie's, Inc. is a natural and organic food brand offering
great-tasting products in large packaged food
categories. Annie's products are made without artificial
flavors or, synthetic colors and preservatives common in many
conventional packaged foods.
Additionally, Annie's sources ingredients so as to avoid
synthetic growth hormonesii and genetically modified
food ingredients. Today, Annie's offers over 145 products
and is present in over 70,000 retail locations in the United
States and Canada. Founded in 1989, Annie's is
committed to operating in a socially responsible and
environmentally sustainable manner. For more information, visit
www.annies.com.
i Annie's Custom Yogurt Concept Test (2015, April). A
survey of 200 respondents with children ≤18 in household who
regularly eat yogurt.
ii No significant difference has been shown between
milk derived from RBST treated and non-RBST treated cows.
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SOURCE Annie's, Inc.