Sprint Unveils Mobile Phone for Kids - Analyst Blog
April 15 2014 - 6:50PM
Zacks
The third-largest wireless carrier in the U.S., Sprint
Corp. (S) launched WeGo phone, its first mobile phone for
children. The device is expected to help parents keep a close watch
on their children.
Of late, smartphones and tablets have gained immense popularity
among teenagers. However, children below 12 years are less
attracted to mobile devices and are prone to misusing the
technology.
The WeGo phones are shatterproof and water resistant. The phone
also has an address book which can save up to 20 contacts.
Moreover, its GPS technology helps parents locate their kids. The
most important feature of the mobile phone is the Panic alarm which
rings or sends message alerts to parents in case the phone is
switched off or the tether string is pulled.
The WeGo phone is priced at $120 with a monthly payment option of
$20 for a span of two years. Sprint also offers a $10 monthly
service plan for the handset which includes 1,000 minutes of talk
time and 1,000 messages.
In the fourth quarter of 2013, Sprint gained approximately 477,000
million subscribers. Quarterly operating revenues inched up 1.5%
year over year to $9,142 million and also surpassed the Zacks
Consensus Estimate of $8,975 million.
Hence, we believe that such innovative product launches will help
Sprint maintain its top-line growth in the upcoming quarters by
targeting a completely new market for the company.
Currently, Sprint has a Zacks Rank #3 (Hold).
Other Stocks to Consider
Better-ranked stocks in this sector include Shenandoah
Telecommunications Co. (SHEN), BCE Inc.
(BCE) and AT&T, Inc. (T). While Shenandoah
sports a Zacks Rank #1 (Strong Buy), BCE and AT&T carry a Zacks
Rank #2 (Buy).
BCE INC (BCE): Free Stock Analysis Report
SPRINT CORP (S): Free Stock Analysis Report
SHENANDOAH TELE (SHEN): Free Stock Analysis Report
AT&T INC (T): Free Stock Analysis Report
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