Alibaba Group Generated RMB268.4 Billion (US$38.4 Billion) of GMV During the 2019 11.11 Global Shopping Festival
November 11 2019 - 1:57PM
Business Wire
Alibaba Group Holding Limited (NYSE: BABA) announced that it
generated RMB268.4 billion (US$38.4 billion) of gross merchandise
volume (GMV) on November 11, 2019, an increase of 26% compared to
2018.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20191111005576/en/
Fan Jiang, President of Taobao and Tmall,
at the 2019 11.11 Global Shopping Festival (Photo: Business
Wire)
“Today we showed the world what the future of consumption looks
like for brands and consumers,” said Fan Jiang, President of Taobao
and Tmall. “We are meeting the growing demand of Chinese consumers
and helping them upgrade their lifestyles, while introducing new
users to our digital economy from across China and around the
world.”
Highlights from the 2019 11.11 Global
Shopping Festival
- Total GMV settled through Alipay was RMB268.4 billion (US$38.4
billion), up 26% YoY
- More than 200,000 participating brands
- 1 million new products launched for 11.11
- Cainiao Network processed 1.3 billion delivery orders
- Top five countries selling to China through our cross-border
platforms by GMV: Japan, United States, South Korea, Australia,
Germany
- 299 brands surpassed RMB100 million (US$14.3 million) and 15 of
those brands surpassed RMB1 billion (US$143.0 million) in GMV; top
brands included: Apple, Bose, Estée Lauder, Gap, H&M, L’Oréal,
Levi’s, MUJI, Nestlé, Nike, Philips, The North Face, Under Armour,
Uniqlo
For additional content from the event, please follow the Alibaba
Group official Twitter account at www.twitter.com/AlibabaGroup, or
visit Alibaba’s corporate news site Alizila for results, videos,
fact sheets, b-roll and other content related to this year’s
11.11.
About the 11.11 Global Shopping Festival
The 11.11 shopping festival began in 2009 with participation
from just 27 merchants as an event for merchants and consumers to
raise awareness about the value of online shopping. More than
200,000 brands are participating in this year’s event. For the
latest news and updates on the 2019 11.11 Global Shopping Festival,
please visit: https://alizi.la/2019-11-11.
About Alibaba Group
Alibaba Group’s mission is to make it easy to do business
anywhere. The company aims to build the future infrastructure of
commerce. It envisions that its customers will meet, work and live
at Alibaba, and that it will be a company that lasts at least 102
years.
__________________________________
GMV for the 11.11 Global Shopping Festival is the total value of
orders settled through Alipay on Alibaba's China retail
marketplaces, Lazada, AliExpress, Kaola and New Retail and consumer
services platforms within a 24-hour period on November 11. It is
reported on a real-time basis and includes shipping charges paid
(where applicable). Alibaba Group’s operating results disclosed in
this press release are denominated in RMB; year-over-year
comparisons and growth rates are calculated on the basis of RMB
amounts and are not affected by foreign exchange rate fluctuations.
All translations of RMB into US$ are made at US$1=RMB6.9945, the
central parity rate announced by the People’s Bank of China (PBOC)
on November 8, 2019. All GMV and other figures presented in this
press release are unaudited and subject to adjustments.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20191111005576/en/
Media APAC: Adam Najberg Alibaba Group +852 5474
3262 adam.najberg@alibaba-inc.com Jenny Hsu Alibaba Group +86 178
5741 1742 jenny.hsu@alibaba-inc.com Americas: Brion Tingler
Alibaba Group +1 917 528 1992 brion.tingler@alibaba-inc.com Liyan
Chen Alibaba Group +1 515 864 1116 liyan.chen@alibaba-inc.com
EMEA: Maja Hauke Alibaba Group +44 (0) 20 7395 8330
maja.hauke@alibaba-inc.com Miriam Forte Alibaba Group +44 (0) 75
3424 7780 m.forte@alibaba-inc.com
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