SILVER SPRING, Md.,
July 25, 2017 /PRNewswire/
-- Urban One CEO Alfred C.
Liggins, today announced the transition of leadership at TV
One. Effective immediately, Michelle
Rice will be the Interim General Manager with
full management oversight of the 13-year-old entertainment and
lifestyle network targeting Black adults. She succeeds Brad Siegel, former President of TV One. The
announcement was made after Siegel, who served the network for two
and a half years, recently informed the company of his departure
and announced to the TV One leadership team today that he will be
leaving the network. Urban One, Inc., formerly Radio One, is
the parent company of TV One.
Rice was one of the inaugural employees of TV One, hired as the
Vice President, Distribution Strategy and Operations. She was
later promoted to Senior Vice President and ultimately to Executive
Vice President, Content Distribution and Marketing. In
this position, Rice was responsible for approximately 50% of the
network's revenue and has successfully negotiated all of the
network's affiliate deals and increased its content distribution
across all platforms. Rice came to TV One with a wealth of
progressive leadership experience in cable television spanning
affiliate sales and marketing at BET, NBC Cable Networks and
iNDemand. Rice is a graduate of Temple
University with a degree in Journalism and also holds an
M.A. degree in Communication Management from the University of Southern California. She is an
alumnus of Women in Cable and Telecommunications' (WICT) Betsy
Magness Leadership Institute, Senior Executive Summit program at
Stanford University and the National
Association for Multi-Ethnicity in Communications' Executive
Leadership Development Program.
Alfred Liggins said, "Michelle is
business savvy, understands our demographic and has the energy,
vision and discipline to position TV One for the future. She has
the respect of our industry and I believe in her ability to provide
leadership for our network during this time of intense competition,
increased platform availability and growing content targeting the
Black viewer."
Reflecting upon Siegel's tenure at TV One, Liggins said, "Brad
has made many valuable contributions to the network during his
tenure and we're grateful for his work ethic, creativity,
professionalism and support of our mission to inform, inspire and
entertain the Black community. He's also an all-around good guy and
we wish him well in his future endeavors."
About Urban One
Urban One, Inc. (urban1.com),
formerly known as Radio One, Inc., together with its subsidiaries,
is the largest diversified media company that primarily targets
Black Americans and urban consumers in the United States. The Company owns TV One,
LLC (tvone.tv), a television network serving more than 59
million households, offering a broad range of original programming,
classic series and movies designed to entertain, inform and inspire
a diverse audience of adult Black viewers. As one of the nation's
largest radio broadcasting companies, Urban One currently
owns and/or operates 57 broadcast stations in 15 urban markets in
the United States. Through its
controlling interest in Reach Media, Inc.
(blackamericaweb.com), the Company also operates syndicated
programming including the Tom Joyner Morning Show,
Russ Parr Morning Show,
Rickey Smiley Morning Show,
Get up Morning! with Erica
Campbell, DL Hughley
Show, Ed Lover
Show, Willie Moore Jr Show, Nightly Spirit
with Darlene McCoy Reverend
Al Sharpton Show. In addition to
its radio and television broadcast assets, Urban One owns iOne
Digital (ionedigital.com), the largest digital resource
for urban enthusiasts and Blacks, reaching millions each month
through its Cassius and BHM Digital platforms. Additionally, One
Solution, the Company's branded content agency and studio
combines the dynamics of the Urban One's holdings to provide brands
with an integrated and effectively engaging marketing approach that
reaches 82% of Black Americans throughout the country.
About TV One
Launched in January 2004, TV One
serves 59 million households, offering a broad range of real-life
and entertainment-focused original programming, classic series,
movies and music designed to entertain and inform a diverse
audience of adult black viewers. The network represents the best in
black culture and entertainment with fan favorite shows Unsung,
Rickey Smiley For Real, Fatal Attraction, The Manns and The
NAACP Image Awards. In addition, TV One is the cable home
of blockbuster drama Empire, and NewsOne Now, the
only live daily news program dedicated to black viewers. In
December 2008, the company launched
TV One High Def, which now serves 14 million households. TV
One is solely owned by Urban One, Inc., formerly known as Radio
One, Inc. [NASDAQ: UONE and UONEK, www.urban1.com], the largest
African-American owned multi-media company primarily targeting
Black and urban audiences.
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SOURCE Urban One, Inc.