Smile Direct Club Continues Strategic Growth Via International Expansion
July 01 2020 - 4:40PM
SmileDirectClub, Inc. (Nasdaq: SDC), the first direct-to-consumer
telehealth platform for teeth straightening, announced today its
continued international expansion with openings in Singapore and
Austria. Entrance into these markets will further extend the
Company’s international footprint following its successful launches
in the United Kingdom, Ireland, Australia, New Zealand, and Hong
Kong in 2019 and Canada in 2018. Additionally, the Company is
reopening in Germany, and plans to launch into new regions
throughout Europe, Latin America, Asia Pacific and more in 2020.
“We have built a robust international infrastructure and will
continue to seek opportunities to reach consumers around the world.
Markets outside of the U.S. present a great opportunity for our
business, and we look forward to helping people in Austria and
Singapore get a smile they love,” said Kay Oswald, President of
International at SmileDirectClub. “Our mission is to provide
high-quality affordable and convenient access to care to as many
people as possible. We are pleased to extend this to people in
these markets, as well as invest in these local economies.”
Customers seeking SmileDirectClub’s clear aligner therapy
treatment can book a free appointment to capture a 3D image of
their teeth at a SmileShop where applicable, or use doctor
prescribed impression kits, which are mailed directly to the home,
to capture a mould of their teeth. SmileDirectClub’s clear aligner
therapy treatment is prescribed, directed, and managed by an
affiliated dentist or orthodontist registered and licensed to
practice in that country throughout the entire process from initial
diagnosis to completion. In order to uphold the highest quality of
care, SmileDirectClub has partnered with lead dentists Dr.
Samintharaj Kumar, the Chief Executive Officer of Nuffield Dental
Holdings; Dr. Christine Dirxen; and Dr. István Joó, to oversee the
clinical practices in Singapore, Germany, and Austria
respectively.
SmileDirectClub’s first Singapore SmileShop located in
HarbourFront Centre is now open, and the Austria SmileShops located
in Vienna are slated to open in early July. SmileDirectClub is
continuing its strategic global expansion plans as permitted by
local guidelines and mandates as the world begins to lift
restrictions arising from the COVID 19 pandemic.
Since launching in the U.S. in 2014, SmileDirectClub has become
one of the fastest-growing health technology companies, serving
over one million customers around the world.
About SmileDirectClubSmileDirectClub, Inc.
(Nasdaq: SDC) (“SmileDirectClub”) is an oral care company and
creator of the first direct-to-consumer medtech platform for teeth
straightening, now also offered directly via dentist and
orthodontists’ offices. Through our cutting-edge teledentistry
technology and vertically integrated model, we are revolutionizing
the oral care industry, from clear aligner therapy to our
affordable, premium oral care product line. SmileDirectClub’s
mission is to democratize access to a smile each and every person
loves by making it affordable and convenient for everyone.
SmileDirectClub is headquartered in Nashville, Tennessee and
operates in the U.S., Canada, Australia, New Zealand, United
Kingdom, Ireland, Germany, Hong Kong and Singapore. For more
information, please visit SmileDirectClub.com.
Contact:SmileDirectClub Media
Relations: Press@SmileDirectClub.com
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