Smile Direct Club, the global teledentistry pioneer, announces expansion into Hong Kong
January 07 2020 - 7:45PM
Teledentistry pioneer
SmileDirectClub
today announced its expansion into Asia, bringing doctor-directed
remote clear aligner therapy to Hong Kong. Perfect for the busy
lifestyle of Hongkongers, SmileDirectClub introduces a convenient
and affordable teeth straightening solution developed from
cutting-edge teledentistry technology.
As the first medtech platform for direct-to-consumer teeth
straightening, SmileDirectClub has revolutionized the global oral
care industry. The company has opened two SmileShops in Hong Kong,
located in Sheung Wan and Tsim Sha Tsui.
Since launching in the U.S. in 2014, SmileDirectClub
has become one of the fastest-growing health
technology companies, helping over 750,000
customers around the world get a smile they love. In 2018,
SmileDirectClub expanded its reach beyond the U.S., building on its
network of more than 250 affiliated dentists and orthodontists to
serve customers in Canada, Australia, New Zealand, Ireland,
and the UK.
“As the global pioneer of doctor-directed, clear aligner therapy
using a teledentistry platform, we believe everyone should
experience the confidence that comes from having a smile they
love,” said Kay Oswald, President of International at
SmileDirectClub. “We see great potential in Hong Kong’s dental and
orthodontic care market, and we are very confident consumers in
Hong Kong will embrace the ability to have access to a safe,
affordable, and quality experience.”
According to the company’s research, approximately 70% of people
in Hong Kong would feel more confident if they had a straighter
smile. The study also found that the leading barrier preventing
Hongkongers from straightening their teeth is cost. Priced at up to
60% less than traditional braces, with an average treatment length
of only 6 months, SmileDirectClub’s direct-to-consumer clear
aligner therapy helps bridge that gap.
How it worksSmileDirectClub has pioneered a
unique teledentistry platform to connect customers with an
affiliated network of licensed dentists and orthodontists who
direct all aspects of clinical care using SmileDirectClub’s
platform. These licensed dentists and orthodontists customize each
patient’s treatment plan and manage their patient’s care, from
initial diagnosis through to the conclusion of treatment,
monitoring care along the way with regular remote check-ins – and
without requiring frequent in-person visits.
All SmileDirectClub clear aligners are custom-prescribed by
licensed dentists or orthodontists and are manufactured in
FDA-registered and certified U.S. manufacturing facilities. Each
clear aligner is custom-made from BPA-free plastic thermoformed
onto personalized 3D-printed mouth molds. SmileDirectClub’s clear
aligners are manufactured using a groundbreaking fleet of HP
industrial 3D printers, making the company the largest 3D printing
manufacturer in the U.S. Each customer’s clear aligners are shipped
in an “all in one” box directly to the customer’s door.
To get started, customers may visit SmileDirectClub.com.hk to
schedule a SmileShop visit or request a prescription-only
impression kit.
SmileDirectClub clear aligner therapy is available for a flat
rate of HK$14500, or through its SmilePay™ option of a HK$2000
deposit and HK$650 per month for 24 months.
About
SmileDirectClubSmileDirectClub, Inc. (Nasdaq: SDC)
(“SmileDirectClub”), is the industry pioneer as the first
direct-to-consumer medtech platform for transforming smiles.
Through our cutting-edge teledentistry technology and vertically
integrated model, we are revolutionizing the oral care industry.
SmileDirectClub’s mission is to democratize access to affordable
and convenient care, unleashing the power of a person’s smile to
positively impact their place in the world. SmileDirectClub was
founded by Alex Fenkell and Jordan Katzman in partnership with
Camelot Venture Group. Available in the U.S., Canada, Australia,
New Zealand, Ireland, Hong Kong, and the UK, SmileDirectClub is
headquartered in Nashville, Tennessee. For more information,
visit SmileDirectClub.com.
Contact:
SmileDirectClub Media
Relations: Press@SmileDirectClub.com
SmileDirectClub (NASDAQ:SDC)
Historical Stock Chart
From Jun 2024 to Jul 2024
SmileDirectClub (NASDAQ:SDC)
Historical Stock Chart
From Jul 2023 to Jul 2024