Newegg Debuts New Mobile Livestream Platform
October 07 2021 - 8:00AM
Business Wire
Newegg Commerce, Inc. (NASDAQ: NEGG), a leading tech-focused
e-retailer in North America, is piloting Newegg Live, the company’s
first app-based livestreaming platform that allows customers to
interact with hosts while securing exclusive real-time deals
available only on mobile during the livestream.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20211007005382/en/
Newegg Live offers exclusive real-time
deals available only on mobile during the livestream (Graphic:
Business Wire)
“We’ve always been committed to delivering a great mobile
shopping experience,” said Montaque Hou, Newegg’s CTO. “But mobile
engagement goes much deeper than simply shopping. Customers want to
hear expert opinions about how products will fit into their lives,
and engage with those experts within the flow of the livestream. So
we developed Newegg Live to allow customers to ask questions,
comment and react in real time using features built directly into
our Newegg mobile app.”
Newegg Live is a mobile-only medium that delivers
customer-facing livestreams within the Newegg mobile app. On
September 1st, Newegg previewed the new livestream to an audience
of more than 10,000 users, showcasing 20 products over the course
of the 90-minute livestream.
“Our engineering team went to great lengths to understand the
needs of our sellers, as well as what our customers expect when
using our mobile app. Based on this extensive research, we were
able to build a livestream platform that equally serves the needs
of both,” said Kidd Liu, Newegg’s Director of Mobile
Development.
In this beta phase, Newegg Live is expected to livestream weekly
before scaling up for increased promotions later in Q4 of this
year. For more information and to view upcoming livestreams,
download the Newegg mobile app for Android on Google Play or iOS in
the App Store.
For more information and to shop Newegg, visit
https://newegg.com/. Like Newegg on Facebook, subscribe to Newegg
on YouTube and follow Newegg on Twitter to stay up to date on the
company’s latest news.
About Newegg Commerce, Inc.
Newegg Commerce, Inc., headquartered in the City of Industry,
California, is a leading tech-focused e-retailer in North America
and serves a global customer base throughout Europe, Asia Pacific,
Latin America and the Middle East. Founded in 2001, the company
offers direct sales and an online marketplace platform for PC and
IT hardware, consumer electronics, automotive, gaming products and
finished goods. Newegg also offers an extensive portfolio of
technology, marketing, logistics and other partner services to help
companies grow their business. For more information, please visit
https://www.newegg.com/.
This news release includes "forward-looking statements" within
the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended. Forward-looking statements give our current expectations,
opinion, belief or forecasts of future events and performance. A
statement identified by the use of forward-looking words including
"will," "may," "expects," "projects," "anticipates," "plans,"
"believes," "estimate," "should," and certain of the other
foregoing statements may be deemed forward-looking statements.
Although Newegg believes that the expectations reflected in such
forward-looking statements are reasonable, these statements involve
risks and uncertainties that may cause actual future activities and
results to be materially different from those suggested or
described in this news release. Investors are cautioned that any
forward-looking statements are not guarantees of future performance
and actual results or developments may differ materially from those
projected. The forward-looking statements in this press release are
made as of the date hereof. The Company takes no obligation to
update or correct its own forward-looking statements, except as
required by law, or those prepared by third parties that are not
paid for by the Company. The Company's SEC filings are available at
http://www.sec.gov.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20211007005382/en/
John Snedigar Faultline Communications john@faultlinecomms.com
408-705-7518
Investor Relations: Lena Cati The Equity Group Inc.
212-836-9611 lcati@equityny.com
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