Matterport’s Digital Twin Platform Helps VRPM Design the Future of Modern Workspaces
January 25 2024 - 9:00AM
Matterport, Inc. (Nasdaq: MTTR) partner, VRPM, a leading
visualization and virtual staging platform, demonstrated how
Matterport's Digital Twin Platform is being applied to virtual
staging for interior design in the commercial real estate
sector.
VRPM is one of the leading virtual staging platforms in the UK,
which with Matterport’s technology has scanned over 15,000
properties. As the impact of the COVID-19 pandemic reshaped the
business landscape, VRPM experienced a surge in demand for virtual
staging and design solutions addressing challenges such as varying
occupancy levels and increased distancing between workspaces.
Collaborating with Compton, a London-based office and investment
real estate firm, VRPM uses virtual staging within Matterport 3D
digital twins to provide potential tenants an authentic sense of
what it would be like to inhabit a space. Utilizing Matterport's
developer tools, VRPM has created a virtual staging app that
seamlessly integrates with 3D scans, enabling collaborative design
processes within an immersive digital twin.
Virtual staging's future extends beyond just securing tenant
leases. It now emphasizes enhancing real estate customer
experiences by considering the needs of prospective occupants, such
as office furniture requirements or the desire to fully replicate
the virtual staging. Traditionally, commercial furniture
manufacturers used standard architectural models to display
furniture in buildings. However, with Matterport's digital twins,
VRPM can create virtual stages with 3D objects that accurately show
a piece's appearance and fit in a space. VRPM aims to make these
stages shoppable, allowing tenants to directly purchase the
furniture and décor they see from the manufacturers.
The accuracy of Matterport's digital twins has enabled VRPM to
effectively support Kitt, one of London's leading managed office
operators, in staging some of its commercial properties. Utilizing
VRPM and Matterport, Kitt successfully staged nearly 15,000 square
feet in just a week, a key factor in rapidly marketing the space to
potential tenants. Furthermore, Kitt collaborated with VRPM and
Matterport to create a library of furniture and design choices,
enabling tenants to visualize their future spaces tailored to their
specific business needs. Implementing these concepts physically
would have incurred costs of tens of thousands of dollars.
To learn more about Matterport’s Property Marketing solution and
VRPM's innovative approach to modern workspaces, read the full case
study.
About MatterportMatterport, Inc. (Nasdaq: MTTR)
is leading the digital transformation of the built world. Our
groundbreaking digital twin platform turns buildings into data to
make every space more valuable and accessible. Millions of
buildings in more than 177 countries have been transformed into
immersive Matterport digital twins to improve every part of the
building lifecycle from planning, construction, and operations to
documentation, appraisal and marketing. Learn more at
matterport.com and browse a gallery of digital twins.
©2024 Matterport, Inc. All rights reserved. Matterport is a
registered trademark and the Matterport logo is a trademark of
Matterport, Inc. All other marks are the property of their
respective owners.
Media Contact:press@matterport.com
Investor Contact:ir@matterport.com
Matterport (NASDAQ:MTTR)
Historical Stock Chart
From Apr 2024 to May 2024
Matterport (NASDAQ:MTTR)
Historical Stock Chart
From May 2023 to May 2024