SAN MATEO, Calif., Dec. 16, 2021 /PRNewswire/ -- Today,
GoPro (NASDAQ: GPRO) announced the release of its fourth
annual Million Dollar Challenge video. The 100% user-generated
highlight reel features video captured exclusively on the newest
flagship HERO10 Black camera. This year, 70 clips
made the final cut, resulting in 61 creators
receiving $16,393.44 for their submission.
The Million Dollar Challenge opened for submissions when HERO10
launched on Sept. 16 and closed 11
weeks later, on Dec. 2. The call to
action was simple: capture something cinematically captivating
that also highlighted a feature on the new HERO10 Black, and
then submit it to GoPro Awards. Creators were able to submit
as many video clips as they'd like, no strings attached.
Ultimately, nearly 28,000 clips from all over the world were
submitted, representing the local faces and places of 131
countries. From Albania and
Andorra to Zambia and Zimbabwe, the GoPro team reviewed
more than 230 hours of video clips for consideration. At
6 a.m. PT today, 61 amazing
creators woke up (or stayed up) to learn that they'd been
immortalized in the HERO10 Black Million Dollar Challenge highlight
reel and had each earned $16,393.44—their equal share of the
$1 million purse.
Creators took to the skies, literally, resulting in the most FPV
footage ever featured in a Million Dollar Challenge. This alongside
the incredibly crisp 5.3K resolution,
up to 8X slo-mo and insane HyperSmooth 4.0 stabilization of HERO10
Black made for the most diverse Million Dollar Challenge reel
to-date, from toddlers in hamper races to sailboat races across
tropical seas, there's something to WOW everyone.
"Congratulations to the 61 incredibly talented featured
creators. This year's Million Dollar Challenge highlight reel
ignites a fire within, and it comes from more than just incredible
athleticism and stunts, although we can't get enough of those. It's
because the colors AND the creators themselves have never been more
vibrant," says GoPro CEO and Founder Nicholas Woodman. "You all, along with HERO10
Black, just helped us deliver the most compelling, 100%
user-generated highlight reel we've ever made. Thank you."
Powered by the new GP2 processor, this year's submissions
celebrated HERO10 Black's eye-popping video up to 5.3k60 (2X
slow motion), 4K120 (4X slow motion) and 1080p240 (8X slow motion),
next-generation HyperSmooth 4.0, and 23MP photos. And GP2
dramatically improves the camera's operating speed and
fluidity—everything is faster with HERO10 Black. As well as the Max
Lens Mod accessory, which easily swaps with the standard
HERO10 Black camera lens to bring Max SuperView—the widest, most
immersive field of view—as well as Max HyperSmooth with a full 360˚
Horizon Lock to HERO10 Black.
The HERO10 Black Million Dollar Challenge video can be
seen here—just don't forget to breathe.
For a complete list of GoPro Million Dollar Challenge award
recipients, visit GoPro's blog. Visit GoPro.com to
learn more about HERO10 Black and Max Lens Mod.
About GoPro, Inc.
GoPro helps the world to capture and share itself in immersive
and exciting ways.
For more information, visit GoPro.com. Open roles can be found
on our careers page. Members of the press can access official logos
and imagery on our press portal. GoPro customers can submit their
photos and videos to GoPro Awards for an opportunity to be featured
on GoPro's social channels and receive gear and cash awards.
Connect with GoPro on Facebook, Instagram, LinkedIn, TikTok,
Twitter, YouTube, and GoPro's blog The Current.
GoPro, HERO and their respective logos are trademarks or
registered trademarks of GoPro, Inc. in the United States and other countries.
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SOURCE GoPro, Inc.