CarParts.com Named 2020’s Fastest-Growing Auto Parts Site in the Automotive Aftermarket by SimilarWeb
January 06 2021 - 9:50AM
Business Wire
Website analytics firm SimilarWeb has named CarParts.com, Inc.
(NASDAQ: PRTS) ("CarParts.com") the Fastest-Growing Auto Parts Site
of 2020, demonstrating how the tech-forward company is quickly
becoming the go-to choice for drivers who need the right parts
fast, to get their vehicles back on the road.
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CarParts.com Named 2020’s Fastest-Growing
Auto Parts Site in the Automotive Aftermarket by SimilarWeb (Photo:
Business Wire)
Website traffic to CarParts.com grew 194% percent YOY
according to SimilarWeb. This growth rate was substantially
higher than key competitors in the automotive aftermarket,
including both pure play ecommerce companies and brick-and-mortar
retailers with online shopping platforms.
According to SimilarWeb, while CarParts.com was the
fastest growing site of 2020, in addition it surpassed four of its
competitors, NAPA Auto Parts, Auto Anything, Parts Geek and 1A
Auto, in overall site visitors.
The distinction is yet another success resulting from the
company’s aggressive turnaround journey that started two years ago.
The strategy was driven by a customer-first approach, significant
investments in technology, and marketing and supply chain
improvements that created exceptional growth across the business
and transformed the way consumers shop for auto parts.
“It’s exciting to see the hard work of the entire CarParts.com
organization pay off. From day one we have been laser focused on
modernizing the auto parts shopping experience, making it simple
and affordable for drivers to keep their vehicle running. This is
just one of the reasons we are experiencing website traffic growth
that far surpasses the competition,” said Houman Akhavan, Chief
Marketing Officer of CarParts.com. “Our efforts are resonating with
drivers. We are optimistic our growth will continue, as our
business initiatives align with shifts in consumer behavior. They
are moving from Do It for Me to DIY, shifting from offline to
online commerce, and America now has the oldest car fleet the
nation has ever seen. Our journey is ongoing, and we look forward
to head into 2021 with a growing community of drivers.”
For more information about CarParts.com, visit CarParts.com. For
more information about SimilarWeb’s rankings, visit
https://www.similarweb.com/corp/blog/fastest-growing-auto-parts-websites/.
About CarParts.com
With over 25 years of experience, and more than 50 million parts
delivered, we’ve streamlined our website and sourcing network to
better serve the way drivers get the parts they need. Utilizing the
latest technologies and design principles, we’ve created an
easy-to-use, mobile-friendly shopping experience that, alongside
our own nationwide distribution network, cuts out the
brick-and-mortar supply chain costs and provides quality parts at a
budget-friendly price.
CarParts.com is headquartered in Torrance, California.
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version on businesswire.com: https://www.businesswire.com/news/home/20210106005524/en/
Media: Sasha Trosman strosman@carparts.com
Investors: Ryan Lockwood ir@carparts.com
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