ALDN Aladdin Knowledge Systems Ltd (MM)

Adept Scientific Adopts Aladdin HASP SL for Secure and Efficient Electronic Software Distribution CHICAGO, Nov. 8 /PRNewswire-FirstCall/ -- Aladdin Knowledge Systems, Ltd. (NASDAQ:ALDN), today announced that science and engineering software supplier Adept Scientific has adopted HASP SL (formerly known as 'Privilege') to support highly secure and efficient electronic software distribution (ESD) to engineering companies, universities and scientific research establishments. This enables Adept Scientific to enhance its customer service by providing instantaneous delivery in a competitive market while reducing fulfilment costs and introducing better protection of copyright and intellectual property. (Logo: http://www.newscom.com/cgi-bin/prnh/20040416/CGALADDINLOGO ) "Aladdin has delivered a secure and efficient ESD solution that provides our customers with the option to buy and use software immediately without having to wait for physical delivery or incurring carriage charges," says Paul Bragg, managing director at Adept Scientific. "This is useful when customers working on a deadline encounter a problem that one of our software products can solve." Adept Scientific serves a highly computer-literate and technically aware customer base. In recent years the explosive growth of the Internet has dramatically affected its marketing strategies because customers increasingly look to the Web for the information they need to make purchase decisions. The Company has responded by investing significantly in a powerful and content- rich Web infrastructure to support customer service and e-commerce. The company recognised that it could grow its business in the UK and overseas using ESD. By implementing the Aladdin HASP SL security solution for electronic software distribution, selling, product activation and software licensing, Adept Scientific protects the copyright and intellectual property of its products while enabling ESD. HASP SL integrates seamlessly with in-house or hosted Web stores and shopping carts to protect software against piracy, unauthorised use and casual copying. Adept Scientific's investment in a highly effective ESD system also enables it to collaborate with suppliers and distributors in other countries and offer them the means to provide software downloads from their own stores using Adept Scientific's own Web infrastructure. The company anticipates that this new service will be especially attractive to suppliers who are in smaller territories and do not have a large enough customer base to justify their own ESD system. "Adept Scientific recognised that electronic software distribution would enable it to both simplify and speed up delivery and that this would open new channels to market," said Avi Barir, vice president of software digital rights management at Aladdin Knowledge Systems. "Using HASP HL, Adept Scientific will benefit from a secure and efficient ESD solution that will fulfil customer requirements for rapid delivery, whilst protecting the software the Company's sells and providing cost savings in administration and shipping." About HASP SL HASP SL (formerly called 'Privilege') builds on Aladdin's 19 years of software protection experience and market-proven anti-piracy technology by providing the world's leading software developers with an array of efficient, performance-oriented features that create and preserve revenue streams, reduce operational costs and contribute to end-user value including: -- Software security and distribution -- Flexible licensing -- Licensing and interface templates and toolkits -- Marketing and business information tracking -- Easy storefront integration About Adept Scientific With offices in the UK, Denmark, Germany and the USA, Adept Scientific is one of the world's leading suppliers of software and hardware products for research, scientific, engineering and technical applications on desktop computers. Visit the Adept Scientific Web site at http://www.adeptscience.com/ . About Aladdin Knowledge Systems Aladdin (NASDAQ:ALDN) is a leader in digital security, providing solutions for software digital rights management and Internet security since 1985. Serving more than 30,000 customers worldwide, Aladdin products include: the USB-based eToken(TM) device for strong user authentication and e-commerce security; the eSafe(R) line of integrated content security solutions that protect networks against malicious, inappropriate and nonproductive Internet- borne content; and the HASP(R) family of hardware- and software-based products that flexibly protect, license and distribute software and intellectual property. Visit the Aladdin Web site at http://www.ealaddin.com/ . http://www.newscom.com/cgi-bin/prnh/20040416/CGALADDINLOGO http://photoarchive.ap.org/ DATASOURCE: Aladdin Knowledge Systems, Ltd. CONTACT: Press, Matthew Zintel of Zintel Public Relations, +1-310-574-8888, ; or Investor Relations, Mark Jones of Global Consulting Group, +1-646-284-9414, Web site: http://www.ealaddin.com/ http://www.adeptscience.com/

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