Advantex Marketing International Inc. (CSE:ADX) ("Advantex" or the "Company"), a
leading specialist in the marketing services industry, today announced its
results for the three and nine months ended March 31, 2014. All currency amounts
are in Canadian dollars unless otherwise noted.


"Our results for the current quarter are an improvement over the corresponding
period in the previous year, and we closed the gap between current year-to-date
results to the corresponding period in the previous year. This was an
achievement in a difficult operating environment reflecting primarily the
decision by our affinity partner Canadian Imperial Bank of Commerce ("CIBC") to
sell a significant part of its credit card portfolio to The Toronto-Dominion
Bank ("TD"). We have a solid relationship with CIBC, and they support our
efforts to develop a parallel program for TD. We are in an advanced stage of
discussion with TD to operate a rewards accelerator program for TD's credit card
portfolio. A successful outcome will generate future growth for Advantex, and
counter the significant effect on our revenues in the aftermath of the decision
by CIBC," said Kelly Ambrose, Advantex President and Chief Executive Officer.


"The strategy of developing new affinity partnerships helped us financially. We
opened our relationship with Aimia Canada Inc. ("Aimia"), the owner of Aeroplan
loyalty program, in 2010, and current year-to-date this relationship gave about
12% of our gross profit, a 100% increase over corresponding period in the
previous year, which significantly offset the decline in the gross profit from
the program we operate in partnership with CIBC. The Company's refinancing in
December 2013 significantly improved the capital structure by reducing the fully
diluted common shares, and reduced the interest cost which in turn helped our
financial performance," said Mr. Ambrose.


"An additional positive development is the successful completion of our pilot in
partnership with Caesars Entertainment Corporation ('Caesars") and its Total
Rewards loyalty program, clearing the way for a full program roll out, in the
next twelve months, across certain cities in the United States. A multi-year
agreement with Caesars is under discussion. It will take time to develop and
launch this program, but it has a transformational possibility for Advantex,"
said Mr. Ambrose.


The financial results and their discussion are provided in the interim
consolidated financial statements, and management's discussion and analysis for
the three and nine months ended March 31, 2014. They are available under
Advantex's profile on www.SEDAR.com.


About Advantex Marketing International Inc.

Advantex is a specialist in the marketing services industry. Advantex partners
with CIBC, and Aimia. On a combined basis, Advantex has contractual marketing
access to about five million Canadian consumers with above-average personal and
household income. Advantex's merchant partner base currently consists of over
1,700 merchants operating in several business segments: restaurants; golf
courses; independent inns, resorts and selected hotels; spas; retailers of men's
and ladies fashion, footwear and accessories; retailers of sporting goods;
florists and garden centres; book and newspaper stores; health and beauty
centres; dry cleaners; gift stores; home decor; automotive dealers, service
centers; and tire dealerships many of which are leaders in their respective
business segment. 


Advantex is traded on the Canadian Securities Exchange under the symbol "ADX".
For additional information on Advantex, please visit www.advantex.com. 


Forward-Looking Information 

This Press Release contains certain "forward-looking information". All
information, other than information comprised of historical fact, that addresses
activities, events or developments that the Company believes, expects or
anticipates will or may occur in the future constitutes forward-looking
information. Forward-looking information is typically identified by words such
as: anticipate, believe, expect, goal, intend, plan, will, may, should, could
and other similar expressions. Such forward-looking information relates to,
without limitation, information regarding the Company's: expectation of a
successful outcome from the discussions with TD; expectation of future prospects
on its business from a relationship with TD; expectation of a successful outcome
from the discussions with Caesars; expectation of future prospects on its
business from a relationship with Caesars; and other information regarding the
Company's financial and business prospects and financial outlook is
forward-looking information. 


Forward-looking information reflects the current expectations or beliefs of the
Company based on information currently available to the Company. 


Forward-looking information is subject to a number of risks, uncertainties and
assumptions that may cause the actual results of the Company to differ
materially from those discussed in the forward-looking information, and even if
such actual results are realized or substantially realized, there can be no
assurance that they will have the expected consequences to, or effects on the
Company. Factors that could cause actual results or events to differ materially
from current expectations include those listed under "General Risks and
Uncertainties" and "Economic Dependence" in the Company's Management's
Discussion and Analysis for the three and nine months ended March 31, 2014. 


All forward-looking information speaks only as of the date on which it is made
and, except as may be required by applicable securities laws, the Company
disclaims any intent or obligation to update any forward-looking information,
whether as a result of new information, future events or results or otherwise.
Although the Company believes that the assumptions inherent in the
forward-looking information are reasonable, forward-looking information is not a
guarantee of future performance and accordingly undue reliance should not be put
on such information due to the inherent uncertainty therein.


Advantex Marketing International Inc. 

Consolidated Statements of Financial Position - (unaudited) 

(expressed in Canadian dollars)



                                           March 31, 2014     June 30, 2013 
Assets                                                                      
Current assets                                                              
Cash and cash equivalents                 $       949,229   $     1,773,672 
Accounts receivable                               949,420           599,339 
Transaction credits (note 5)                   12,598,027        13,632,654 
Inventory (note 6)                                101,930           139,985 
Prepaid expenses and sundry assets                269,829           273,519 
                                          $    14,868,435   $    16,419,169 
Non-current assets                                                          
Property, plant and equipment (note 7a)   $       260,693   $       299,528 
Intangible assets (note 7b)                       443,017           539,545 
                                          $       703,710   $       839,073 
Total assets                              $    15,572,145   $    17,258,242 
                                                                            
Liabilities                                                                 
Current liabilities                                                         
Loan payable (note 8)                     $     7,763,271   $     7,099,371 
Accounts payable and accrued liabilities        4,096,871         3,420,130 
14% Non-convertible debentures payable                                      
 (note 9)                                               -         1,736,298 
12% Non-convertible debentures payable                                      
 (note 10)                                              -         6,055,336 
                                          $    11,860,142   $    18,311,135 
Non-current Liabilities                                                     
12% Non-convertible debentures payable                                      
 (note10)                                 $     4,609,639   $             - 
                                                                            
Total Liabilities                         $    16,469,781   $    18,311,135 
                                                                            
Shareholders' deficiency                                                    
Share capital (note 11)                   $    24,530,555   $    24,110,096 
Contributed surplus (note 12)                   4,090,382           808,167 
Equity portion of debentures (note 10/12)               -         2,114,341 
Warrants (note 9/10/12)                                 -         1,167,874 
Deficit                                       (29,518,573)      (29,253,371)
Total deficiency                          $      (897,636)  $    (1,052,893)
Total liabilities and deficiency          $    15,572,145   $    17,258,242 



Economic and Financial dependence (note 2) 

Commitments and Contingencies (note 14)

The accompanying notes are an integral part of these consolidated financial
statements.




Approved by the                                                             
Board:                                                                      
Director:         Signed "William Polley"  Director: Signed "Kelly Ambrose" 
                  -----------------------            -----------------------
                  William Polley                     Kelly E. Ambrose       



Advantex Marketing International Inc. 

Consolidated Statements of Income / (Loss) and Comprehensive Income / (Loss) 

For the three and nine months ended March 31, 2014 and March 31, 2013 - (unaudited) 

(expressed in Canadian dollars) 



                             Three months ended        Nine months ended    
                                  March 31                  March 31        
                                                                            
                                 2014         2013         2014         2013
                                    $            $            $            $
Revenues                    3,625,013    3,593,094   12,782,054   12,424,487
Direct expenses             1,436,273    1,310,059    4,776,276    4,102,083
                         ------------ ------------ ------------ ------------
                            2,188,740    2,283,035    8,005,778    8,322,404
                                                                            
Operating Expenses                                                          
Selling and marketing         840,528      895,397    2,737,975    2,783,148
General and                                                                 
 administrative             1,147,159    1,156,597    3,509,167    3,242,239
                         ------------ ------------ ------------ ------------
Earnings from operations                                                    
 before depreciation,                                                       
 amortization and                                                           
 interest                     201,053      231,041    1,758,636    2,297,017
                                                                            
                                                                            
                                                                            
Interest expense:                                                           
                                                                            
Stated interest expense                                                     
 - loan payable, and                                                        
 debentures                   435,165      503,712    1,462,813    1,534,387
Non-cash interest                                                           
 expense on debentures         51,611      152,112      155,944      443,392
                         ------------ ------------ ------------ ------------
                            (285,723)    (424,783)      139,879      319,238
Write-off of investment             -            -            -      100,000
                                                                            
Depreciation of                                                             
 property, plant and                                                        
 equipment, and                                                             
 amortization of                                                            
 intangible assets            110,343      141,892      405,081      388,012
                         ------------ ------------ ------------ ------------
Net loss and                                                                
 Comprehensive loss        $(396,066)   $(566,675)   $(265,202)   $(168,774)
                                                                            
Earnings per share                                                          
  Basic and Diluted                                                         
   (note 15)                    $0.00        $0.00        $0.00        $0.00



The accompanying notes are an integral part of these consolidated financial
statements.


Advantex Marketing International Inc. 

Consolidated Statements of Changes in Deficiency 

For the nine months ended March 31, 2014 and March 31, 2013 - (unaudited) 

(expressed in Canadian dollars)



                              Class A                                Equity 
                           preference       Common  Contributed  portion of 
                               shares       shares      surplus  debentures 
                                    $            $            $           $ 
Balance - July 1, 2012          3,815   24,106,281      793,198   2,114,341 
                                                                            
Net loss and                                                                
 comprehensive loss for                                                     
 the period                                                                 
                                                                            
Employee stock option:                                                      
 value of services                                                          
 recognized                                              14,969             
                                                                            
Partial early prepayment                                                    
 of debentures (notes 9                                                     
 and 10)                                                                    
                                                                            
Balance - March 31, 2013        3,815   24,106,281      808,167   2,114,341 
                                                                            
                                                                            
Balance - July 1, 2013          3,815   24,106,281      808,167   2,114,341 
                                                                            
Net loss and                                                                
 comprehensive loss for                                                     
 the period                                                                 
                                                                            
Transfer to Contributed                                                     
 surplus (notes 9,10,                                                       
 and 12)                                              3,282,215  (2,114,341)
                                                                            
Issue of common shares                                                      
 as part of refinancing                                                     
 of debentures (notes 10                                                    
 and 11)                                   420,459                          
                                                                            
Balance - March 31, 2014        3,815   24,526,740    4,090,382           - 
                                                                            

                            Warrants      Deficit        Total 
                                   $            $            $ 
Balance - July 1, 2012     1,196,013  (29,289,624)  (1,075,976)
                                                               
Net loss and                                                   
 comprehensive loss for                                        
 the period                              (168,774)    (168,774)
                                                               
Employee stock option:                                         
 value of services                                             
 recognized                                             14,969 
                                                               
Partial early prepayment                                       
 of debentures (notes 9                                        
 and 10)                     (28,139)                  (28,139)
                                                               
Balance - March 31, 2013   1,167,874  (29,458,398)  (1,257,920)
                                                               
                                                               
Balance - July 1, 2013     1,167,874  (29,253,371)  (1,052,893)
                                                               
Net loss and                                                   
 comprehensive loss for                                        
 the period                              (265,202)    (265,202)
                                                               
Transfer to Contributed                                        
 surplus (notes 9,10,                                          
 and 12)                  (1,167,874)                        - 
                                                               
Issue of common shares                                         
 as part of refinancing                                        
 of debentures (notes 10                                       
 and 11)                                               420,459 
                                                               
Balance - March 31, 2014           -  (29,518,573)    (897,636)
                                                               
The accompanying notes are an integral part of these consolidated financial 
statements.                                                                 



Advantex Marketing International Inc. 

Consolidated Statements of Cash Flow 

For the nine months ended March 31, 2014 and March 31, 2013 - (unaudited) 

(expressed in Canadian dollars)



                                               31-03-2014        31-03-2013 
                                                        $                 $ 
Cash flow provided by (used in)                                             
Operating activities                                                        
Net loss for the period                  $       (265,202) $       (168,774)
Adjustments for:                                                            
Write-off of investment                                 -           100,000 
Depreciation of property, plant &                                           
 equipment, and amortization of                                             
 intangible assets                                405,081           388,012 
Stock based compensation                                -            14,969 
Accretion charge for debentures                   155,944           443,392 
                                        ------------------------------------
                                                  295,823           777,599 
Changes in items of working capital                                         
    Accounts receivable                          (350,081)          602,245 
    Transaction credits                         1,034,627           260,084 
    Inventory                                      38,055           105,995 
    Prepaid expenses and sundry assets              3,690          (157,764)
    Accounts payable and accrued                                            
     liabilities                                  676,741          (754,122)
                                        ------------------------------------
                                                1,403,032            56,438 
Net cash provided by (used in) operating                                    
 activities                                     1,698,855           834,037 
                                                                            
Investing activities                                                        
Purchase of property, plant and                                             
 equipment, and intangible assets                (269,718)         (511,323)
                                        ------------------------------------
Net cash (used in) investing activities          (269,718)         (511,323)
                                                                            
Financing activities                                                        
Proceeds from loan payable                        663,900           431,131 
Partial early prepayment of debentures                                      
 (notes 9 and 10)                                       -          (376,033)
Payments on maturity / retirement of                                        
 debentures (notes 9 and 10)                   (7,895,967)                - 
Proceeds from refinancing debentures                                        
 (note 10)                                      5,159,000                 - 
Transaction costs, debenture:                                               
 refinancing (note 10), partial early                                       
 repayment                                       (180,513)           (8,700)
                                        ------------------------------------
Net cash (used in) generated from                                           
 financing activities                          (2,253,580)           46,398 
                                                                            
Increase (decrease) in cash and cash                                        
 equivalents during the period           $       (824,443) $        369,112 
                                        ------------------------------------
  - From continuing operations                   (681,789)          460,982 
  - From discontinued operations (note                                      
   17)                                           (142,654)          (91,870)
                                        ------------------------------------
Increase (decrease) in cash and cash                                        
 equivalents during the period           $       (824,443) $        369,112 
Cash and cash equivalents - Beginning of                                    
 period                                         1,773,672         1,084,773 
Cash and cash equivalents - End of                                          
 period                                  $        949,229  $      1,453,885 
                                                                            
Additional Information                                                      
Interest paid                              $      1,521,082 $      1,729,349
For purposes of the cash flow statement,                                    
 cash comprises:                                                            
Cash                                       $        944,229 $      1,448,885
Term deposits                              $          5,000 $          5,000
                                          ----------------------------------
                                           $        949,229 $      1,453,885
                                          ----------------------------------
                                                                            
The accompanying notes are an integral part of these consolidated financial 
statements.                                                                 



FOR FURTHER INFORMATION PLEASE CONTACT: 
Advantex Marketing International Inc.
Mukesh Sabharwal
Vice-President and Chief Financial Officer
Tel: 905-470-9558 ext. 249
E-mail: Mukesh.sabharwal@advantex.com

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