By Giovanni Legorano 

MILAN--Assicurazioni Generali SpA (G.MI) said Thursday its first-quarter net profit rose 9.4% from a year earlier to 660 million euros ($905 million), aided by increases in gross written premiums and higher profitability at its financial and non-life segments.

Gross written premiums rose 1.5% from a year earlier to EUR18.48 billion.

The company's overall operating profit rose to EUR1.296 billion from EUR1.29 billion a year earlier.

The financial segment's operating profit rose 21% to EUR144 million, due to the positive performance of Banca Generali, the company said.

Operating profit in the life sector was stable at EUR779 million in the first quarter, while operating profit at the non-life segment rose 3.7% to EUR516 million, despite the floods and storms in Italy and France during January and February that cost the company EUR30.4 million.

Generali said its Solvency I ratio rose to 160% at the end of April from 141% at the end of the year. The insurer said the improvement was mainly due to an increase in shareholders' equity, which rose 10% to EUR21.74 billion over the first quarter.

Late Wednesday, the company said it entered into exclusive talks to sell its Swiss private bank, BSI, to Banco BTG Pactual S.A. (BBTG11.BR).

Write to Giovanni Legorano at giovanni.legorano@wsj.com

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