Hoozu Recognized at Mumbrella CommsCon Awards
April 02 2024 - 11:00AM
IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of
technology, data, and services for the Creator Economy, announced
today that Hoozu, its Australia influencer marketing agency, was
recognized as Highly Commended in the Best Influencer Strategy
category at the Mumbrella CommsCon Awards in Sydney.
Hoozu worked with regional client RYOBI, a power tools and
equipment brand, on a campaign called Em'Power'ing People to Shape
the Space They Live In. In the campaign, creators showed how they
improve their living spaces with the help of RYOBI products.
“We are absolutely thrilled to be recognised in the Best
Influencer Strategy category at the prestigious Mumbrella CommsCon
Awards,” said Natalie Giddings, CEO of Hoozu. “Our collaboration
with RYOBI illustrates the power of strategic influencer marketing
and our commitment to creating impactful and innovative campaigns
that resonate with audiences and drive tangible results for our
clients. We are incredibly proud of our team and grateful to our
partners at RYOBI for their trust and collaboration.”
IZEA acquired Hoozu in late 2023 as part of its broader ongoing
strategy to expand its global footprint. Hoozu, which serves
regional brands including Bunnings and Super Cheap Auto, was also
recently named the best boutique influencer agency at the
Australian Influencer Marketing Council (AiMCO) Awards in
Sydney.
“We are immensely proud of Hoozu’s recognition not only at the
Mumbrella CommsCon Awards but also the recent AiMCO Awards,” said
Ryan Schram, President and COO of IZEA. “These back-to-back
accolades underscore the exceptional creativity, strategic
thinking, and dedication of our Hoozu team. It’s truly gratifying
to see their hard work recognized by such prestigious industry
organizations in a matter of weeks.”
To work with Hoozu, visit hoozu.com. For news and resources,
follow IZEA at x.com/izea.
About IZEA Worldwide, Inc.
IZEA Worldwide, Inc. (“IZEA”) is a marketing technology company
providing software and professional services that enable brands to
collaborate and transact with the full spectrum of today’s top
social influencers and content creators. The company serves as a
champion for the growing Creator Economy, enabling individuals to
monetize their content, creativity, and influence. IZEA launched
the industry’s first-ever influencer marketing platform in 2006 and
has since facilitated nearly 4 million transactions between online
buyers and sellers. Leading brands and agencies partner with IZEA
to increase digital engagement, diversify brand voice, scale
content production, and drive a measurable return on
investment.
About Hoozu
Hoozu, a trailblazer in the influencer marketing industry for
over a decade, is Australia’s leading influencer marketing company.
Based in Sydney, with local team members in Melbourne, Hoozu
partners with an impressive roster of the region’s brands. Renowned
for its comprehensive program management, Hoozu offers a suite of
services designed to maximize the impact of influencer marketing
campaigns. These services include strategic planning, influencer
and creator quality assessment, briefing and contracting, in-depth
reporting and insights, and content amplification. Hoozu also has a
talent management division called Huume that focuses on influencers
in the Australian market.
- Hoozu Recognized at Mumbrella CommsCon Awards
Nicole O’Hara
IZEA Worldwide, Inc.
Phone: 407-674-6911
Email: pr@izea.com
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