Beyond, Inc. Announces Partnership with X
March 27 2024 - 11:50AM
Business Wire
Partnership includes short and long form
lifestyle entertainment content on the companies’ respective
handles, targeted commerce campaigns as well as future shopping
integration.
Beyond, Inc. (NYSE: BYON), the parent company of Overstock, Bed
Bath & Beyond, Zulily and a gallery of other brands all serving
homeowners and renters in America, announced a robust strategic
partnership with X to deliver custom short and long form content,
develop customer acquisition and retention strategies as well as
spotlight the companies' brands on key tent-pole events and
holidays.
“We are thrilled to be an integrated partner with X as they help
us engage more effectively across their 100 million plus U.S. users
with both creative content and brand-specific promotional
messaging. We recognize the power of the X platform and level of
engagement users have with it,” said Marcus Lemonis, Executive
Chairman of the Beyond, Inc. Board of Directors.
Explore the re-launched Overstock.com site and discover
crazy-good deals on www.overstock.com starting this weekend. Stay
on-trend and follow @Overstock @BedBathBeyond and @Zulily on X for
more exciting updates about content rollout.
About Beyond
Beyond, Inc. (NYSE: BYON), based in Midvale, Utah, is an
ecommerce expert with a singular focus: connecting consumers with
products and services that unlock their homes’ potential. The
Company owns Overstock, Bed Bath & Beyond, Baby & Beyond,
Zulily, and other related brands and associated intellectual
property. Its suite of online shopping brands features millions of
products for various life stages that millions of customers visit
each month. Beyond regularly posts information about the Company
and other related matters on the Newsroom and Investor Relations
pages on its website, Beyond.com.
Beyond, Bed Bath & Beyond, Welcome Rewards, Zulily,
Overstock and Overstock Government are trademarks of Beyond, Inc.
Other service marks, trademarks and trade names which may be
referred to herein are the property of their respective owners.
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version on businesswire.com: https://www.businesswire.com/news/home/20240327304366/en/
Beyond, Inc. Communications: Sarah Factor
pr@beyond.com
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