Entravision Announces the Appointment of Juan Saldívar as Chief Digital, Strategy and Accountability Officer
November 09 2020 - 9:15AM
Business Wire
Entravision Communications Corporation (NYSE: EVC), a leading
global media and marketing technology company, today announced the
appointment of Juan Saldívar as its new Chief Digital, Strategy and
Accountability Officer. In his new role, Mr. Saldívar will be
responsible for overseeing Entravision’s digital business units,
corporate strategy and business development and overall business
unit reporting and accountability.
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Juan Saldívar, Chief Digital, Strategy
and Accountability Officer (Source: Entravision Communications
Corporation)
A current consultant to Entravision, and a member of its Board
of Directors since May of 2014, Mr. Saldívar has been an integral
part of the company’s efforts to expand its portfolio of
exceptional digital assets with creative and programmatic
capabilities that meet its global clients’ needs. Notably, Mr.
Saldívar played a prominent role in the company’s recent majority
investment in Cisneros Interactive, a transaction that has
positioned Entravision to become one of the largest premier digital
advertising companies serving the U.S. Hispanic and Latin American
markets in over 21 countries.
“We are very excited to welcome Juan to our executive team and
to gain access to his expertise on a full-time basis,” said Walter
F. Ulloa, Chairman and Chief Executive Officer of Entravision. “As
we continue to enhance and grow our digital business,
transformation strategy and digital identity, Juan’s appointment
will be instrumental. As Juan has consulted with Entravision for a
number of years, I fully expect a seamless transition into his new
role.”
“Following several years on Entravision’s Board of Directors, I
am honored to now have the opportunity to join the executive
management team,” said Juan Saldívar. “I am looking forward to
leveraging my skillset and that of my fellow Entravision colleagues
to continue the expansion of Entravision’s business, culture and
growth within a digitally connected world.”
Mr. Saldívar is the founder and CEO of SWS Consulting, a leading
advisory firm that counsels clients in the marketing, media,
entertainment, talent and technology industries. He has over 25
years of experience in the media, marketing, technology, venture
capital and e-commerce industries in Mexico, the U.S. and Germany,
and has founded or participated in developing several leading
ventures, such as Submarino.com and Ingredienta.com in Mexico and
Rise Capital, a leading emerging markets venture fund based out of
San Francisco, CA.
Prior to SWS Consulting, Mr. Saldívar worked at two of the most
successful global media, information and entertainment companies.
He served as General Manager at Televisa Interactive Media, part of
Grupo Televisa, the largest Hispanic media company in the world,
where he was responsible for the strategy, operations and overall
entertainment, information and sports digital presence for the
company. He also worked in business development at the Bertelsmann
Group, one of the world’s largest media conglomerates headquartered
in Germany, where he later became CEO of the company’s Mexican
publishing house. Mr. Saldívar holds a degree in economics from the
Instituto Tecnológico Autónomo de México and an MBA from the IESE
Business School in Spain. In this new role, he will continue to
hold his position on Entravision’s Board of Directors.
Forward Looking Statements
This press release contains certain forward-looking statements.
These forward-looking statements, which are included in accordance
with the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995, may involve known and unknown risks,
uncertainties and other factors that may cause Entravision's actual
results and performance in future periods to be materially
different from any future results or performance suggested by the
forward-looking statements in this press release. Although
Entravision believes the expectations reflected in such
forward-looking statements are based upon reasonable assumptions,
it can give no assurance that actual results will not differ
materially from these expectations, and Entravision disclaims any
duty to update any forward-looking statements made by the company.
From time to time, these risks, uncertainties and other factors are
discussed in Entravision's filings with the Securities and Exchange
Commission.
About Entravision Communications Corporation
Entravision is a diversified global marketing, technology, and
media company serving clients throughout the United States and in
more than 20 countries across Latin America, Europe, and Asia. Our
dynamic portfolio of services includes cutting-edge, proprietary
marketing technologies and platforms, along with leading media and
marketing audience-centric assets in the U.S., including 54
television stations and 48 Spanish-language radio stations that
feature nationally recognized, award-winning talent. Entravision is
the largest affiliate group of the Univision and UniMás television
networks. In addition to broadcast, we offer mobile programmatic
solutions and demand-side platforms, which allow advertisers to
execute performance campaigns using machine-learned bidding
algorithms to identify the ideal combination of creative assets,
audience targeting and pricing. Shares of Entravision Class A
Common Stock trade on The New York Stock Exchange under the ticker
symbol: EVC. Learn more about all of our marketing, media, and
technology offerings at entravision.com or connect with us on
LinkedIn and Facebook.
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version on businesswire.com: https://www.businesswire.com/news/home/20201109005233/en/
Christopher T. Young Chief Financial Officer Entravision
Communications Corporation 310-447-3870
Kimberly Esterkin ADDO Investor Relations 310-829-5400
evc@addoir.com
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