DIRTT Launches Campaign to Encourage Organizations to Build Resilient Spaces That Put People First
July 07 2020 - 12:59PM
DIRTT Environmental Solutions Ltd. (TSX: DRT, NASDAQ: DRTT), an
interior construction company that uses proprietary software to
design, manufacture and install fully-customizable environments,
announces the launch of an advocacy campaign in North America that
demonstrates how pre-fabricated construction meets the evolving
needs of individuals, teams and organizations seeking greater
adaptability within their workplaces and real estate portfolios.
“The optimal space allows people and
organizations to be their best by connecting and collaborating
safely. How this is accomplished will continue to evolve over
time,” said Kevin O’Meara, President and CEO of DIRTT.
“Construction doesn’t need to be an exercise in predicting the
future. By employing prefabricated, modular construction to design
and build, you can drive better outcomes, positively impacting the
human experience and the bottom line.”
Shaped by the core belief that spaces should be
relevant, resilient and respectful, DIRTT wants organizations to
reset and rethink, and to create spaces that are adaptable,
sustainable and intentionally designed to manage the unknown.
DIRTT’s newest advocacy campaign speaks to just
that. Make Space for Possibilities™ encourages organizations to
imagine the infinite value of permanent spaces that can quickly and
economically change to meet evolving needs, and calls for
adaptable, modular solutions that are intentionally engineered to
fit together instead of the conventional, one-and-done approach to
building.
Driven by research and taking inspiration both
from mother nature’s best inventions, like the honeycomb, and
everyday items, such as zippers, while also integrating
easy-to-clean materials and approaches used by medical facilities,
Make Space for Possibilities™ is intended to provoke discussion and
stimulate ideas about how to keep people connected even while they
have to remain apart. Enabling connection by accommodating
technology, implementing behavioral protocols and creating new
organizational neighborhoods where people can safely gather.
“The idea starters profiled in this campaign
reflect emerging trends and integrate with DIRTT’s virtual reality
technology so users can experience their future space in real time
and with real dimensions,” says Jennifer Warawa, DIRTT’s Chief
Commercial Officer. “Clients throughout North America are telling
us they need space constructed in a way that makes people feel
calm, connected and protected while also maintaining business
continuity and minimizing disruption.”
Working with architects, designers and general
contractors, DIRTT’s idea starters demonstrate how to reconfigure
any environment so people can isolate or collaborate and feel safe
doing it.
“This campaign demonstrates the multitude of
ways DIRTT can help any organization provide the best spaces for
the way people work, learn and heal,” added O’Meara.
To learn more, visit
Make Space for Possibilities™ and follow
us on social at #makespace
About DIRTT DIRTT is a building process powered
by technology. The Company uses its proprietary ICE® software to
design, manufacture and install fully customized interior
environments. The technology drives DIRTT’s advanced manufacturing
and provides certainty on cost, schedule and the final result.
Complete interior spaces are constructed faster, cleaner and more
sustainably. DIRTT’s manufacturing facilities are located in
Phoenix, Savannah and Calgary and the Company works with nearly 100
sales construction partners globally. DIRTT trades on the Toronto
Stock Exchange under the symbol “DRT” and on Nasdaq under the
symbol “DRTT.”
To arrange an interview contact:
Claire Poole, Media Relations, DIRTT
403.831.6311 or cpoole@dirtt.com
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