NEENAH, Wisc., July 8, 2019 /PRNewswire/ -- Inspired by parents,
Huggies® has introduced Huggies® Special
Delivery™ diapers, the softest diaper with plant-based*
materials, designed specifically to provide the best for a baby's
bottom, without compromise.
Huggies® Special Delivery™ was created
for ultimate skin comfort with the trusted leak protection that
parents count on to keep baby's skin healthy.
"We are inspired by the loving bond that a parent feels with
their baby and their desire to provide the very best care to their
babies that they possibly can," said Kristine Rhode, Huggies North America brand
director. "These insights led us to create our most perfect diaper,
so parents can provide their own perfect care."
Huggies® Special Delivery™ diapers feature a
baby-side liner and waistband made with fibers derived from
plant-based* materials such as sugarcane, carefully selected to
help provide superior absorption and fit. They are free of
parabens, fragrance and elemental chlorine, and dermatologically
tested and clinically proven hypoallergenic for baby's delicate
skin.
Each size option of Huggies® Special Delivery™
diapers features adorable designs that are driven by contemporary
market trends while helping parents know when a diaper change is
needed with our Huggies wetness indicator.
Featured in a stylish black box with the iconic Huggies logo,
Huggies® Special Delivery™ diapers are now
available online in sizes Newborn through Size 6, and at major U.S.
retailers at the end of July, and Canadian retailers in August.
To learn more about the new product visit
huggies.com/specialdelivery.
* 23% by weight
About the Huggies® Brand
For more than 40 years,
Huggies has been helping parents provide love, care and reassurance
to their babies. From developing innovative everyday products,
to diapers and wipes donations, to growing hospital hugger
programs, to partnering with NICU nurses to develop diapers and
wipes, Huggies promises to ensure all babies get the care they need
to thrive. For more information on Huggies visit the "Why
Huggies?" page at Huggies.com.
About Kimberly-Clark
Kimberly-Clark (NYSE: KMB) and
its trusted brands are an indispensable part of life for people in
more than 175 countries. Fueled by ingenuity, creativity, and an
understanding of people's most essential needs, we create products
that help individuals experience more of what's important to them.
Our portfolio of brands, including Huggies, Kleenex, Scott, Kotex,
Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus,
Neve, Plenitud, Viva and WypAll, hold the No. 1 or No. 2 share
position in 80 countries. We use sustainable practices that support
a healthy planet, build stronger communities, and ensure our
business thrives for decades to come. To keep up with the latest
news and to learn more about the company's 147-year history of
innovation, visit kimberly-Clark.com or follow us on
Facebook or Twitter.
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SOURCE Kimberly-Clark