MoviePass Films’ cofounders Ted Farnsworth, Mitch Lowe, Randall Emmett and George Furla, announced today that Bruce Willis has been tapped to star in “10 Minutes Gone,” a mystery/thriller to be directed by Brian A. Miller from a script by Kelvin Mao and Jeff Jingle.

Willis said he was “excited to be working with producers Randall Emmett and George Furla again with their new venture MoviePass Films.”

“10 Minutes Gone” follows the story of a man who loses 10 minutes of his memory after being hit by a stray bullet during a bank heist gone wrong. He must put the pieces of his broken memory together in order to find out who sabotaged the job and took the money, all while being pursued by a powerful crime boss (Willis) hell-bent on recovering the cash.

The film co-stars Meadow Williams, who recently completed filming “Boss Level” with Mel Gibson and Naomi Watts. Williams is currently in production on the film “After,” which she is producing and starring in as Professor Soto.

Swen Temmel, Sergio Rizzuto and Tyler Jon Olson round out the existing cast and further casting is currently underway for a start date of September 10th in Ohio. Emmett, Furla, Farnsworth, Lowe and Williams will produce with Barry Brooker and Stan Wertlieb serving as executive producers.

“10 Minutes Gone” marks the fourth collaboration between Emmett, Furla, and Williams. It is the third project for MoviePass Films after the mobster drama “Gotti,” starring John Travolta, and sorority thriller “The Row” starring Randy Couture and Lala Kent.

About Helios and Matheson Analytics

Helios and Matheson Analytics Inc. (Nasdaq:HMNY) (“Helios”) is a provider of information technology services and solutions, offering a range of technology platforms focusing on big data, artificial intelligence, business intelligence, social listening, and consumer-centric technology. Helios currently owns approximately 92% of the outstanding shares (excluding options and warrants) of MoviePass Inc., the nation's premier movie-theater subscription service. Helios' holdings include RedZone Map™, a safety and navigation app for iOS and Android users, and a community-based ecosystem that features a socially empowered safety map app that enhances mobile GPS navigation using advanced proprietary technology. Helios is headquartered in New York, NY and listed on the Nasdaq Capital Market under the symbol HMNY. For more information, visit us at www.hmny.com.

About MoviePass Inc.

MoviePass Inc. (“MoviePass”) is a marketing technology platform enhancing the exploration of film and the moviegoing experience. As the nation's premier movie-theater subscription service, MoviePass provides film enthusiasts the ability to attend select new movies in theaters. The service, now accepted at more than 91% of theaters across the United States, is the nation's largest theater network. Visit us at moviepass.com.

Cautionary Statement on Forward-looking Information

Certain statements in this communication contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 or under Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (collectively, “forward-looking statements”) that may not be based on historical fact, but instead relate to future events, including without limitation statements containing the words “believe”, “may”, “plan”, “will”, “estimate”, “continue”, “anticipate”, “intend”, “expect” and similar expressions. All statements other than statements of historical fact included in this communication are forward-looking statements.

Such forward-looking statements are based on a number of assumptions. Although Helios’ management believes that the assumptions made and expectations represented by such statements are reasonable, there can be no assurance that a forward-looking statement contained herein will prove to be accurate. Actual results and developments (including, without limitation, whether the new subscription plan will stabilize the MoviePass business model and lower the burn and the impact of the new model on MoviePass members) may differ significantly from those expressed or implied by the forward-looking statements contained herein and even if such actual results and developments are realized or substantially realized, there can be no assurance that they will have the expected consequences or effects. Some, but not all, of these risks include, among other things: our capital requirements and whether or not we will be able to raise capital as needed; whether our new subscription plan and business model will be successful; our ability to successfully develop the business model of MoviePass; our ability to retain our existing subscribers and market and sell our services to new subscribers following the change in the subscription plan and business model; our ability to integrate the operations of MoviePass and other acquired businesses into our operation; and the risk factors described in Helios’ Annual Report on Form 10-K for the fiscal year ended December 31, 2017, its quarterly report on Form 10-Q for the quarter ended March 31, 2018 and other filings, including subsequent current and periodic reports, information statements and registration statements filed with the U.S. Securities and Exchange Commission. You are cautioned to review such reports and other filings at www.sec.gov

Given these risks, uncertainties and factors, you are cautioned not to place undue reliance on such forward-looking statements and information, which are qualified in their entirety by this cautionary statement. All forward-looking statements and information made herein are based on Helios’ current expectations and Helios does not undertake an obligation to revise or update such forward-looking statements and information to reflect subsequent events or circumstances, except as required by law.

HMNY Contact:The Pollack PR Marketing GroupStephanie Goldman/Mark Havenner, 310-556-4443sgoldman@ppmgcorp.com / mhavenner@ppmgcorp.comorMoviePass Contact:LaunchSquad for MoviePassGavin Skillman, 212-564-3665gavin@launchsquad.com

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