Minerco Acquires Recognized Entertainment Company, Fuse Live Events
September 07 2017 - 10:00AM
Access Wire
Fuse Live Events to Feature Minerco's VitaminFIZZ®
at Concerts, Festivals, and Events
HOUSTON, TX / ACCESSWIRE / September 7, 2017 /
Minerco, Inc. (OTC PINK: MINE), a cutting-edge brand management
company specializing in the development of beverage, entertainment,
and related ancillary brands, announced the acquisition of the
controlling interest in Fuse Live Events, Inc. (Fuse). Minerco's
acquisition of Fuse, valued at over $1,000,000, was facilitated by
Minerco's exclusive investment banker, Pluris Capital Group,
Inc.
Fuse is a recognized live events company which capitalizes on
the always expanding, global live entertainment market through the
generation, production and promotion of premium quality live
entertainment such as concerts, festivals and other live events.
Most recently, Fuse delivered unforgettable experiences to hundreds
of thousands of diversified consumers in multiple key markets in
demanded genres. A notable list includes events around Super Bowl
LI in Houston, NBA All Star Weekend in New Orleans and Mayweather
vs. McGregor in Las Vegas. Fuse also hosts, produces and presents
live concerts in South Florida, Houston, and New York City, among
others.
Fuse's model generates immediate revenues from diversified
streams from vertical and sister segments including, but not
limited to, ticket sales, sponsorship opportunities, other
advertising platforms and premium access packages. Fuse's model is
scalable in size and scope and is expected to grow exponentially by
increasing frequency of events, target markets, size of events and
adding business lines. Additional business lines, through organic
growth, acquisition or partnership, could include artist
management, venue ownership/operations, and ticket sales.
"Pairing Fuse's brand exposure to consumers across multiple
demographics with our VitaminFIZZ® brand is a perfect marriage.
While both brands are independently viable, together our brands
have huge tactical advantages. Fuse will create exposure and
sampling opportunities for FIZZ, and FIZZ will support Fuse events
in various aspects. On that note, a caffeine free VitaminFIZZ®
production run is being scheduled (more details soon)," said V.
Scott Vanis, Minerco's chairman, and CEO. "We will push both sides
of the business, and their management teams, to be self-sustaining
while using the obvious market overlap to accelerate the growth of
both Fuse and VitaminFIZZ®. As discussed in my last letter to
shareholders, Fuse day to day operations will continue managed by
its existing management team, with oversight and collaboration from
Minerco."
Minerco's acquisition of the controlling interest of Fuse Live
Events, Inc. was facilitated by Pluris Capital Group, Inc.
Minerco's investment banker. Under the terms of the deal, effective
as of Aug. 1, 2017 and closed on Sept. 1, 2017, Minerco paid
consideration of approximately $1,000,000 in cash and restricted
Minerco stock and receives an irrevocable majority voting and
equity interest of sixty percent (60%).
About Minerco
Minerco, Inc. (OTC PINK: MINE) is a cutting-edge brand
management company specializing in the development of beverage,
entertainment, and related ancillary brands. The current Minerco
beverage brand umbrella includes VitaminFIZZ® and The Herbal
Collection™. Our entertainment company, Fuse Live Events,
supplements our portfolio through the generation, production and
promotion of premium quality live entertainment such as concerts,
festivals and other live events. Minerco is always seeking new
opportunities to expand our portfolio, whether the brands are well
established or startups. Our exposure, databases, and access to
capital provide opportunities and high-level exposure most brands
can only dream about.
www.minerco.com
Follow us on social media @MinercoInc.
About Fuse Live Events
Fuse is a recognized live events company which capitalizes on
the always expanding, global live entertainment market through the
generation, production and promotion of premium quality live
entertainment such as concerts, festivals and other live events. In
just the last calendar year, Fuse delivered unforgettable
experiences in multiple markets to hundreds of thousands of
diversified consumers in multiple genres. Recent notable events
include events around Super Bowl LI in Houston, NBA All Star
Weekend in New Orleans and Mayweather vs. McGregor in Las Vegas.
Fuse also hosts, produces and presents live concerts in South
Florida, Houston, and New York City.
Updated and integrated website coming soon.
Follow us on social media @LightYourFuse.
About VitaminFIZZ®
VitaminFIZZ® is a lightly sparkling, natural flavor-filled,
refreshing beverage with an awesome boost of essential vitamins
developed to quench your thirst, naturally. VitaminFIZZ® is
caffeine free, is Non-GMO, has zero calories and contains 100% of
recommended daily Vitamin B and Vitamin C. Awaken your taste buds
with Lemon-Lime, Orange-Mango, Strawberry-Watermelon and Black
Raspberry. Now that's refreshing.
Safe Harbor Statement
This release contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section
21E of the Securities Act of 1934 that are based upon current
expectations or beliefs, as well as a number of assumptions about
future events. Although we believe that the expectations and
assumptions upon which they are based are reasonable, we can give
no assurance that such expectations and assumptions will prove to
have been correct. Some of these uncertainties include, without
limitation, the company's ability to perform under existing
contracts or to procure future contracts. The reader is cautioned
not to put undue reliance on these forward-looking statements, as
these statements are subject to numerous factors and uncertainties,
including without limitation, successful implementation of our
business strategy and competition, any of which may cause actual
results to differ materially from those described in the
statements. We undertake no obligation and do not intend to update,
revise or otherwise publicly release any revisions to these
forward-looking statements to reflect events or circumstances after
the date hereof or to reflect the occurrence of any unanticipated
events. Although we believe that our expectations are based on
reasonable assumptions, we can give no assurance that our
expectations will materialize. Many factors could cause actual
results to differ materially from our forward-looking
statements.
SOURCE: Minerco, Inc.