Disney Names Impossible Burger Preferred Plant-Based Burger
February 25 2020 - 12:37PM
Dow Jones News
By Colin Kellaher
Impossible Foods Inc. on Tuesday said its flagship Impossible
Burger has been designated as the "Preferred Plant-Based Burger"
for the Walt Disney World and Disneyland resorts, as well as the
Disney Cruise Line, under an alliance with Walt Disney Co.
The Redwood City, Calif., maker of plant-based meat products
said the Impossible Burger soon will be available at multiple
locations across the resorts and cruise line.
Disney in September announced plans to add plant-based items to
the menus at all major quick- and table-service restaurants at its
U.S. theme parks. The company has added more than 400 plant-based
offerings at its Walt Disney World resort in Orlando, Fla., and
will roll them out at its Disneyland resort in Anaheim, Calif.,
this spring.
Write to Colin Kellaher at colin.kellaher@wsj.com
(END) Dow Jones Newswires
February 25, 2020 12:22 ET (17:22 GMT)
Copyright (c) 2020 Dow Jones & Company, Inc.
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