Redwood Feeds Snak-King’s Appetite for Transportation Innovation Amid Supply Chain Disruption
June 27 2024 - 8:01AM
Redwood Logistics (Redwood), one of the fastest growing fourth
party logistics providers in North America, today announced its
role in reimagining the transportation and logistics strategy for
Snak-King, a renowned snack food manufacturer and distributor.
Through innovative logistics strategies and tailored solutions,
Redwood helped Snak-King mitigate the disruption to its supply
chain, achieving remarkable cost savings and enhanced logistical
efficiency.
The post-pandemic landscape presented Snak-King with
unprecedented challenges, including escalated transportation
expenses and supply chain disruptions. In response, Snak-King
partnered with Redwood to identify and implement strategic
solutions that would bolster its supply chain resilience and
maintain competitive pricing without compromising product
availability.
"Our collaboration with Redwood has been nothing short of
transformative," said Thomas Gurrola, Director of Logistics at
Snak-King. "The pandemic created a significant strain on our
operations, but Redwood’s strategic guidance and managed services
have allowed us to not just recover but thrive in these challenging
times. We’ve seen a noteworthy reduction in our transportation
costs and an improvement in operational efficiency, allowing us to
continue delivering our beloved snack products to consumers without
interruption."
Leveraging its industry experience in both supply chain
technology and logistics execution orchestration, Redwood
introduced a comprehensive suite of services to address Snak-King's
specific needs. These services include fully managed truckload (TL)
transportation services, comprehensive freight brokerage,
innovative solutions for less-than-truckload (LTL) returns and
expedited shipping support to swiftly address any arising
logistical hurdles.
This partnership has enabled Snak-King to streamline its
logistics operations, secure more favorable carrier rates and
significantly reduce risk exposure. By consolidating its carrier
base and optimizing freight routes, Snak-King has not only realized
immediate cost benefits but has also positioned itself for
long-term success in an increasingly volatile market
environment.
"Helping Snak-King adapt and overcome disruptions in their
supply chain is a testament to Redwood’s modern 4PL strategy,
leveraging our logistics expertise and technology," said Mike Reed,
Chief Product Officer, Redwood.
To learn more about how Snak-King achieved these impressive
results with Redwood's help, please see the case study here.
About Redwood Logistics
Redwood Logistics, a leading logistics platform company and
modern 4PL headquartered in Chicago, has provided solutions for
moving and managing freight for more than 21 years. The company’s
diverse portfolio includes digital freight brokerage and flexible
freight management all wrapped into a revolutionary logistics and
technology strategy, a modern 4PL. Redwood’s 4PL strategy utilizes
an open platform for digital logistics that empowers shippers to
seamlessly mix-and-match partners, technologies and solutions into
their own unique digital supply chain fingerprint. Redwood connects
a wide range of customers to the power of supply chain management,
technology and the industry’s brightest minds. For more
information, visit www.redwoodlogistics.com.
About Snak-King
Snak-King is a privately owned snack food
manufacturer founded in 1978, headquartered in Industry,
California. Snak King manufactures potato chips, tortilla chips,
nuts, popcorn and other snacks under private label as well its own
proprietary brand names. The company is one of the largest
manufacturers of snack foods in the United States, employing about
950 people and operating more than 600,000 square feet of
manufacturing and warehouse space.
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