New Health-Ade take-anywhere Cans are
now available in Dodger Stadium
LOS
ANGELES, March 23, 2023 /PRNewswire/ --
Health-Ade, the makers of delicious, bubbly beverages that
support a happy and healthy gut, launches a multi-year partnership
with the Los Angeles Dodgers, proudly joining the lineup of
healthier food and beverage options for the 2023 and 2024 seasons.
As the official non-alcoholic kombucha partner, Health-Ade's brand
new 11.5 oz cans will be available in select flavors throughout
Dodger Stadium.
This month Health-Ade expanded its offerings with a new line of
cans in four fan-favorite kombucha flavors: Pink Lady Apple,
Ginger Lemon, Passion
Fruit-Tangerine, and Pomegranate. Since 2012, Health-Ade has been
providing great-tasting, probiotic-packed kombucha, and now, it's
available in an even more convenient format. The move to add cans
to the brand's famous 16 oz glass lineup responds to direct
requests from their loyal consumers who love cans for their easy
portability, recyclability, smaller serving size, and ease of
meeting key refreshment occasions– like enjoying at the ball game!
55% of health & wellness-minded consumers are likely to choose
a Health-Ade can over a soda, while 30.5% would choose it instead
of alcohol.1
The perfect pairing to your Dodger Dog, Health-Ade's canned
kombucha offerings are now available at Dodger Stadium at
grab-and-go concessions (Pink Lady Apple and Passion-Fruit
Tangerine), in suites (Pink Lady Apple), and incorporated into a
special mocktail at the stadium's speakeasy bar. The
partnership is a way to speak to both Los Angeles Dodger and
baseball fans alike, highlighting how kombucha can be consumed as
an everyday beverage, by everybody. It was also founded on an
insight that increasingly, fans are looking for healthier swaps
when they visit major landmarks like Dodger Stadium, or when
they're at home, enjoying their favorite sports team.
"There is nothing quite like cracking open an ice cold can of
something bubbly and refreshing and our new 11.5 oz Health-Ade cans
let consumers do just that for the first time ever," says
Charlotte Mostaed, Health-Ade Chief
Marketing Officer. "Whether stocking up at home or sipping a can at
the ballpark, Health-Ade cans deliver on both taste and gut healthy
benefits. With Health-Ade, the days of trading off between
something that tastes good or is good for you, are over."
Health-Ade wants to encourage consumers to pop open a can of
Health-Ade Kombucha for a refreshing, better-for-you beverage that
pairs well with everything: from ballpark nachos to breakroom
lunches, fans can now enjoy Health-Ade in more ways.
Can't make it to Dodger Stadium? Health-Ade Kombucha cans
are available online at health-ade.com and will soon be available
at retailers like Sprouts, Whole Foods Market, Target and Walmart
as single serves and in four packs nationwide.
- Available online in 12-pack: $39.95
- Available in stores: Single cans for $2.99 each, 4 packs for $10.99 each.
For more information, visit www.health-ade.com.
Follow along on Instagram @healthade,
Facebook /HealthAde, and Twitter @DrinkHealthAde.
About Health-Ade
Kombucha
Health-Ade creates feel-good, bubbly beverages with gut health
benefits so you can follow your gut and show the world what you're
made of. The brand got started in the Brentwood Farmers Market in
2012 selling its flagship kombucha. Instantly gaining a cult
following in Southern California,
Health-Ade Kombucha rapidly expanded to sell nationwide in over
50,000 stores including Whole Foods Market, Sprouts, Safeway /
Albertsons, Kroger, Publix, Target. All Health-Ade products are
naturally fermented with high quality ingredients and are certified
organic, non-GMO, gluten-free and vegan, and each bottle of
Health-Ade Kombucha exceeds the World Health Organization's
standard for probiotics.
Source
- Conjoint.ly Message Test December
2022 n=600 non-kombucha buyers
Media Contact: press@health-ade.com
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SOURCE Health-Ade