The mail-in recycling service gets
Mark Cuban's seal of approval on
their mission to divert textile waste from landfills
SAN
FRANCISCO, Feb. 21, 2023 /PRNewswire/ -- Retold
Recycling - a convenient and sustainable textile recycling
start-up - has received a $300,000
deal in exchange for a 25% stake in their company from famed Shark,
Mark Cuban.
Retold Recycling empowers consumers by making it easy and
convenient to responsibly dispose of clothing and other fabrics,
diverting that waste from landfill. Customers can purchase
ready-to-ship Retold bags to fill with any unwanted household
textiles, eliminating the burden of determining the best recycling
solution for each submission. Items are sorted and given a second
life - clearing to thrift stores, rag companies, downcyclers and
soon, circular fiber producers. Since its 2020 launch, Retold
Recycling has diverted over 100,000 pounds (50 tons) of fabric
waste from landfill.
Retold founders Amelia Trumble
and Alan Yeoh stood before the
Sharks on the renowned TV show to deliver their pitch, explaining
their '#NoLandfill' vision and how the brand is tackling the major
issue of textile waste with this first and only solution of its
kind. Cuban saw the opportunity for the business to scale into
retail and to truly own the category that Retold has innovated.
Amelia Trumble, Founder, and CEO
of Retold Recycling shares: "Despite plenty of drama in the
Tank, Mark seemed to be able to cut through the noise and
immediately understood our vision and how we could scale. His past
history of betting on solutions that help society at large meant
that we knew he was the perfect Shark for us!"
Retold is planning to develop new recycling solutions, expand
into retail partners, continue to upgrade its technology, and add
to its growing list of brand partners which have included
Jenni Kayne, Verizon, Boody, and
Vitamin A Swim.
About Retold Recycling In this new age of slow fashion,
California-based start-up Retold
Recycling has launched a convenient service for recycling household
textiles, sustainably diverting them from landfills. Items sent in
each yellow Retold bag are sorted before going to thrift stores,
reuse partners and upcyclers. With a passion for eradicating
landfill at its core, Retold Recycling aims to build a community of
subscribers "woke" to the tons of textiles thrown away daily, via
its mantra and vision: #nolandfill.
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SOURCE Retold Recycling