LOS ANGELES, June 30, 2021 /PRNewswire/ -- Just in time
for summer, POM Wonderful® is excited to announce two award wins
for its newest POM Antioxidant Super Tea flavors, Pomegranate
Elderberry Boost Tea and Pomegranate Orange Blossom White Tea.
Pomegranate Orange Blossom White Tea has been selected as a winner
in PEOPLE Magazine's 2021 Food Awards for "Best Flavored Tea,"
while Pomegranate Elderberry Boost Tea has won gold for "Best Ready
to Drink Beverage" in this year's Delicious Living magazine's 2021
Best Bite Awards for both Retailer and Consumer choice.
"We're thrilled to expand the POM Tea lineup..."
Each bottle of POM Antioxidant Super Tea is powered by the
antioxidant goodness of pomegranate juice and a bright blend of
gently brewed teas, so each taste is like a delicious sip of
sunshine. Launched in March 2021,
Pomegranate Elderberry Boost Tea is a bold trio of flavors that
combines the antioxidant power of pomegranate and elderberry with a
boost of black tea, while Pomegranate Orange Blossom White Tea
is a harmonious combination of crisp white tea, orange
blossom, and the antioxidant goodness of pomegranate.
The PEOPLE Magazine's 2021 Food Awards highlight the best new
food and drink products offering convenience and great taste at
supermarkets nationwide. To determine the best new products of the
year, hundreds of products were tested by PEOPLE's test kitchen,
editorial staff, and a panel of chefs and experts.
The ninth annual Delicious Living Best Bite Awards recognizes
the best food products that prioritize flavor and clean
ingredients, voted on by natural health shoppers (Consumer Choice
Awards), as well as natural health retailers (Retailer Choice
Awards). Products rated highest in quality, purity, ingredients,
efficacy, and innovation are rewarded to help consumers evaluate
and select the best food choices in a market that continues to
explode with options.
"We're thrilled to expand the POM Tea lineup in time for summer,
bringing refreshing new flavors with floral notes and antioxidant
goodness to brighten up beverage options," said Adam Cooper, senior vice president of marketing,
The Wonderful Company. "These accolades for our new POM Antioxidant
Super Tea flavors solidify the strong consumer demand we've seen
across the board for POM Wonderful products that harness the power
of antioxidants."
Overall, the new additions to the POM Antioxidant Super Tea
portfolio have contributed to a significant increase in sales
volume (+45%) since their launch as consumers search for delicious
and refreshing ready-to-drink beverage options with a functional
benefit. The entire POM Antioxidant Super Tea lineup—which also
includes Pomegranate Lemonade Tea, Pomegranate Honey Green Tea, and
Pomegranate Peach Passion White Tea—is available at retailers
nationwide and online, allowing consumers to brighten up their day
with antioxidant goodness.
For consumers looking to expand their summer cocktail lineup,
the POM Tea Spritz and POM Tea Sea
of Cortez feature the award-winning POM Antioxidant Super Tea
flavors, and are perfect for any summer soiree. For more recipe
inspiration and information about POM Wonderful, please
visit POMWonderful.com, on Facebook at /POMWonderful, and
Instagram at @POMWonderful.
About POM Wonderful
POM Wonderful is the largest grower and producer of fresh
pomegranates and pomegranate juice in the
United States as well as the worldwide leader in fresh
California pomegranates and
pomegranate-based products including our 100% pomegranate juices,
healthy juice blends and teas. We grow, handpick and juice our own
pomegranates to ensure the highest quality.
POM Wonderful is part of The Wonderful Company, a privately held
$5 billion company, which also has
other No. 1 brands such as Wonderful® Pistachios, FIJI® Water,
Wonderful® Halos®, JUSTIN® Wine, and Teleflora®. To learn more
about The Wonderful Company, visit www.wonderful.com, or follow us
on Facebook, Twitter and Instagram. To view the current
Corporate Social Responsibility report, visit
www.wonderful.com/csr.
About PEOPLE
Meredith Corporation's PEOPLE revolutionized personality journalism
when it launched as a weekly in 1974 with a mission to celebrate
extraordinary people doing ordinary things and ordinary people
doing extraordinary things. Ubiquitous and still at
the center of pop culture more than 47 years later, the PEOPLE
brand is accessible across all media and platforms (print, digital,
video, OTT, mobile, social) bringing more than 100 million
consumers a unique mix of breaking entertainment news, exclusive
photos, video, unparalleled access to the red carpet, celebrities,
and in-depth reporting on the most compelling newsmakers of our
time. An essential component of PEOPLE's editorial vision remains
human interest stories, which touch and often mirror the lives of
our passionate audience. ComScore ranks the PEOPLE/Entertainment
Weekly Digital Network No. 1 in the entertainment news category.
PeopleTV, the advertiser-supported OTT streaming service from
PEOPLE and Entertainment Weekly that launched in 2016, features
original series and specials focusing on celebrity, red carpet, pop
culture, lifestyle and human-interest stories. PEOPLE (the TV
Show!), a daily syndicated entertainment program, launched in
Sept. 2020, PEOPLE Every Day,
a daily podcast produced in associated with iHeartMedia, launched
in Feb. 2021, and PEOPLE in the
'90s, a weekly podcast about the golden era of pop culture,
launched in June 2021. PEOPLE is an
award-winning 24/7 news organization headquartered in NYC with
reporters worldwide. For more information visit
www.PEOPLE.com and follow @people on Twitter and Instagram,
@peoplemag on Facebook, and the PEOPLE channel on YouTube and on
Snapchat's Discover.
About Delicious Living
Delicious Living is a leading consumer-facing magazine and
health information provider for the natural, organic, and healthy
products industry. The print edition is distributed 12 times
annually and available at natural health retailers nationwide.
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SOURCE POM Wonderful