SANTA CLARA, California,
November 7, 2018 /PRNewswire/ --
SDL (LSE: SDL), a global leader in content creation,
translation, management and delivery, today announces the general
availability of its SDL Accessibility Solution to help companies
ensure their content and digital experiences are universally
accessible and meet global regulatory compliance.
Close to 15 per cent of the world's population has an impairment
affecting visual, hearing, motor and/or cognitive abilities.
Companies need to ensure all their content - both digital and print
- is easy to use, navigate, and complies with regulatory guidelines
for Universal Accessibility. This involves manually creating,
adapting, and checking multiple pages of content, much of which is
locked in PDFs, videos and documents. For regulated industries,
it's even more challenging given the volume, timelines and
confidential nature of content, compounded by the strict regulatory
requirements.
The SDL Accessibility Solution addresses these challenges,
offering clients a comprehensive solution combining consulting,
implementation and technology to help evaluate, remediate and
deliver accessible content to improve customer experiences, while
reducing their corporate compliance risk.
The solution enables organizations' content to comply with
international accessibility guidelines, including the British
Standard 8878, the European Accessibility Act, Section 508 and
504 of the US Rehabilitation Act, AODA, Web Content
Accessibility Guidelines (WCAG) 2.0 and PDF UA.
"Much like a physical store or office, companies need to ensure
that their online products, services and digital experiences are
available to everyone. The reality is that companies - who are
already overwhelmed with content - still lack a strategic approach
to universal accessibility," said Christophe Djaouani, SVP at
SDL. "It's not only a corporate responsibility for every company,
but also a good business strategy, making sure you reach all of
your audiences. Incorporating accessibility into a content strategy
can improve the customer's journey and have an overall positive
impact on your customers' experience and a company's revenue."
While regulatory compliance is critical to reducing corporate
risk, forward thinking organizations are also taking into
consideration the impact on their brand's image for non-compliance
- often not immediately quantifiable, but potentially larger than
any fines or penalties. They also must take into account an aging
population, which means more people with accessibility challenges,
and the emergent trend and consumer expectation to access content
wherever, whenever and however they desire in any language and
across all abilities.
The SDL Accessibility Solution solves these problems by
combining assessment, strategy and services with
technology, leveraging capabilities within SDL Tridion Sites -
for web content management and publication, integrated with SDL
Translation Management System (TMS) for multilingual
translation, and SDL XPP, an automated XML publishing engine
for complex and high-volume publishing applications. The
combination enables companies to ensure that content - from across
the organization - is delivered across all languages, available for
all abilities and across any channel a customer prefers.
About SDL
SDL (LSE: SDL) is the global leader in content creation,
translation and delivery. For over 25 years we've helped companies
communicate with confidence and deliver transformative business
results by enabling powerful experiences that engage customers
across multiple touchpoints worldwide. Are you in the know? Find
out why 88 of the top 100 global companies work with and trust us
on SDL.com. Follow us on Twitter , LinkedIn and Facebook.
SOURCE SDL plc