WASHINGTON, October 5, 2017 /PRNewswire/ --
EXLRT, a global content and language technology agency, is
pleased to announce the expansion of its core offerings in
alignment with the growing customer experience needs of
multi-national enterprises around the world. The agency recently
expanded its web and content technology capabilities to include
language and translation management offerings that combine to help
large organizations go global faster and more effectively.
"Enterprises today must market globally just to stay in the
game. But to win the game, they must market locally too. That's why
we see the worlds of experience management and translation
management converging. With EXLRT, leading global brands can now
truly capitalize on 'glocal' marketing through a single technology
partner," remarked Karl Johnson,
Managing Director, Americas at EXLRT.
EXLRT will showcase its new combined offerings as the Gold
Sponsor of SDL Connect, the premier annual event of content and
language software and services firm SDL (LSE:SDL). SDL Connect will
take place on October 25th
and 26th in San Jose,
CA with a keynote address from SDL CEO Adolfo Hernandez. EXLRT will also host a talk at
the event showcasing its successful development of Turkish
Airline's global digital experiences that serve 250 countries in
over 30 languages.
"Going global means speaking to customers, across different
languages and touchpoints, around the clock. This puts enormous
pressure on companies to scale their content creation, translation,
and delivery efforts to meet global ambitions. Companies like EXLRT
are leading the way, providing customers with the content and
language solutions that tackle these converging issues," said
Heather Guntrum, VP Partnerships,
SDL. "We're delighted to welcome EXRLT as a Gold Sponsor to SDL
Connect, where businesses can see how the company helps unlock the
value in their content - transforming it into personalized local
experiences that customers love."
To ensure EXLRT's Fortune 1000 clients like Pentair, SCA, and
Kaiser Permanente get the most out of these combined capabilities,
the agency has also developed a customer experience strategy
practice, led by Johnson, that develops an overall data-driven
approach for personalized local customer experiences first before
implementing the most appropriate technologies.
ABOUT EXLRT
EXLRT is a global content and language marketing technology
agency. We partner with multi-national enterprises to enhance their
digital marketing and customer experience capabilities through a
combination of consulting, technology, and operations services.
SOURCE EXLRT